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Forums - Sales Discussion - PS5 Reveal breaks nearly all social media records (Twitch, Youtube streaming, Youtube, Instagram, Twitter)

src on 13 August 2020
Leynos said:
src said:

Excellence is often rewarded even more in society. Seems like your perception simply does not line up with reality.

By an measurable objective metric, ratings post conference, views, likes, consumer sentiment, PS5's event was a slam dunk.

Yeah with a Playstation avatar I'm sure you have no bias. Yes, that's why modern music is so shit yet so popular and why people reward terrible Star Wars films. Awful Transformers films. Why Fartnite is such a hit is it's such an excellent well crafted POS. Why AAAAAAA industry is doing so well despite most AAAAAAAA games being a money-grubbing pile of shit. People follow brands, not quality. Otherwise, FFXV would be a failure. TLOUII would tank for its trash writing and laughable attempt at morality. Why Skyward Sword and Mario Kart Wii sold well or people buying those terrible NSMB games. Why modern WWE gets 2 million people to watch per week even tho it's trash. Why reality shows exist. Why people pay high prices to buy Supreme garbage. People follow brands.

Once again both Sony and MS were

All this tells us is that you're out of touch with reality. Data doesn't lie.



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Leynos on 13 August 2020

Sure whatever. Bye.

Last edited by Leynos - on 13 August 2020

Bite my shiny metal cockpit!

src on 17 September 2020

Update with the new PS5 event:

Sept Event | Reveal Event

Youtube (concurrent viewers): 1.2M | 2M
Twitch (PS channel) : 377k | 1.01M
Twitch (all channels) : 2.14M | 3.05M
Twitter (PS account) : 434k (<1 day) | 323k

Hardware reveal youtube views:

SW: 44 million

PS4: 39 million

PS5: 32 million

XSX: 14 million

XB1: 8 million


Expected smaller viewership for the secondary event but Playstation's metrics are in another league compared to Xbox or Nintendo.
The price reveal on Twitter has broken gaming records and will most likely go on to become the most liked gaming tweet of all time (it already is from an official account).

Last edited by src - on 17 September 2020

fauzman on 17 September 2020

I am especially interested in the youtube viewing stats you put up for the PS4/5 & One X/series X. You can see that there was a huge difference in the views for the PS4 compared with One X. For the PS5 and series X, the PS5 is still leading in views but the gap is a gair bit closer. Thus reinforces the impression (IMO) that while the PS5 will will this gen, the series X will be considerably more competitive than last gen.



<a href="https://psnprofiles.com/fauzman"><img src="https://card.psnprofiles.com/2/fauzman.png" border="0"></a>

src on 20 September 2020
fauzman said:
I am especially interested in the youtube viewing stats you put up for the PS4/5 & One X/series X. You can see that there was a huge difference in the views for the PS4 compared with One X. For the PS5 and series X, the PS5 is still leading in views but the gap is a gair bit closer. Thus reinforces the impression (IMO) that while the PS5 will will this gen, the series X will be considerably more competitive than last gen.

Thats just the views for the reveal video. Bear in mind, these videos can be run as ads, and so can be misleading. Its easy to spot an ad by the likes to views ratio over time.

If you look at the entire social media view, PS5's metrics are around 4x greater than XSX, and considering these social media sites lean heavily to American populations (to a lesser extent European), this does not bode well for XSX.

The gap is bigger.



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Norion on 20 September 2020
src said:

Update with the new PS5 event:

Sept Event | Reveal Event

Youtube (concurrent viewers): 1.2M | 2M
Twitch (PS channel) : 377k | 1.01M
Twitch (all channels) : 2.14M | 3.05M
Twitter (PS account) : 434k (<1 day) | 323k

Hardware reveal youtube views:

SW: 44 million

PS4: 39 million

PS5: 32 million

XSX: 14 million

XB1: 8 million


Expected smaller viewership for the secondary event but Playstation's metrics are in another league compared to Xbox or Nintendo.
The price reveal on Twitter has broken gaming records and will most likely go on to become the most liked gaming tweet of all time (it already is from an official account).

With how well incredibly well the Switch is doing right now could this not mean that these metrics aren't that predictive? They'll have some predictive power for sure but I don't know how much exactly.



LGBTDBZBBQ on 20 September 2020
Norion said:
src said:

Update with the new PS5 event:

Sept Event | Reveal Event

Youtube (concurrent viewers): 1.2M | 2M
Twitch (PS channel) : 377k | 1.01M
Twitch (all channels) : 2.14M | 3.05M
Twitter (PS account) : 434k (<1 day) | 323k

Hardware reveal youtube views:

SW: 44 million

PS4: 39 million

PS5: 32 million

XSX: 14 million

XB1: 8 million


Expected smaller viewership for the secondary event but Playstation's metrics are in another league compared to Xbox or Nintendo.
The price reveal on Twitter has broken gaming records and will most likely go on to become the most liked gaming tweet of all time (it already is from an official account).

With how well incredibly well the Switch is doing right now could this not mean that these metrics aren't that predictive? They'll have some predictive power for sure but I don't know how much exactly.



Mario Kart 8 Deluxe = 26.74 million units
Animal Crossing = 22.4 million units
Zelda BOTW = 20 million units
Smash Bros Ultimate = 19.99 million units 
Super Mario Odyssey = 18.06 million units 
God Of War 2018 = ~10 million units
Final Fantasy 7 Remake = 5 million units
The last of US 2 = 4 million units

Last edited by LGBTDBZBBQ - on 20 September 2020

Norion on 20 September 2020
LGBTDBZBBQ said:
Norion said:

With how well incredibly well the Switch is doing right now could this not mean that these metrics aren't that predictive? They'll have some predictive power for sure but I don't know how much exactly.

Mario Kart 8 Deluxe = 26.74 million units
Animal Crossing = 22.4 million units
Zelda BOTW = 20 million units
Smash Bros Ultimate = 19.99 million units 
Super Mario Odyssey = 18.06 million units 
God Of War 2018 = ~10 million units
Final Fantasy 7 Remake = 5 million units
The last of US 2 = 4 million units

He did mention that AC broke records on Twitter and Reddit so Youtube isn't the only aspect. It's specifically his comment on Playstation's metrics being in another league compared to Nintendo's that stuck out to me and made me wonder how predictive these metrics are exactly. I truly don't know how predictive they are.



LGBTDBZBBQ on 20 September 2020
Norion said:
LGBTDBZBBQ said:

Mario Kart 8 Deluxe = 26.74 million units
Animal Crossing = 22.4 million units
Zelda BOTW = 20 million units
Smash Bros Ultimate = 19.99 million units 
Super Mario Odyssey = 18.06 million units 
God Of War 2018 = ~10 million units
Final Fantasy 7 Remake = 5 million units
The last of US 2 = 4 million units

He did mention that AC broke records on Twitter and Reddit so Youtube isn't the only aspect. It's specifically his comment on Playstation's metrics being in another league compared to Nintendo's that stuck out to me and made me wonder how predictive these metrics are exactly. I truly don't know how predictive they are.

Well, Mario direct has more viewers than the latest PS5 showcase 

and the latest partner direct has 1 million views despite Nintendo already deleted the stream version with ~450k concurrent views for US and ~400k for NintendoJP. If the stream version wasn't deleted perhaps the number is already above 2 million views for mini partner direct

Nintendo has always deleted the streams version of Nintendo direct video with a couple of exceptions like treehouse e3 videos and replaced it with the good quality version right after the stream version ended while Playstation just left it. 





Streamed videos = more views inflated by concurrent views during the show and Nintendo deleted that kind of videos. 

Last edited by LGBTDBZBBQ - on 20 September 2020

Norion on 20 September 2020
LGBTDBZBBQ said:
Norion said:

He did mention that AC broke records on Twitter and Reddit so Youtube isn't the only aspect. It's specifically his comment on Playstation's metrics being in another league compared to Nintendo's that stuck out to me and made me wonder how predictive these metrics are exactly. I truly don't know how predictive they are.

Well, Mario direct has more viewers than the latest PS5 showcase 

and the latest partner direct has 1 million views despite Nintendo already deleted the stream version with ~450k concurrent views for US and ~400k for NintendoJP. If the stream version wasn't deleted perhaps the number is already above 2 million views for mini partner direct

Nintendo has always deleted the streams version of Nintendo direct video with a couple of exceptions like treehouse e3 videos and replaced it with the good quality version right after the stream version ended while Playstation just left it. 





Streamed videos = more views inflated by concurrent views during the show and Nintendo deleted that kind of videos. 

Something to keep in mind is the uploads of the PS5 showcase by channels such as IGN have way more views than the uploads of the Mario direct by those same channels so the difference isn't that large overall. That point about Nintendo deleting those videos is good and I didn't consider that.