Forums - Gaming Discussion - PS5's marketing feels worse than PS4, while Series X's marketing is better than Xbox One's.

shikamaru317 said:

Then they seem to imply that PS5 will only have BC with around 100 PS4 games on release,

How did you come up with this complete nonsense?

Apparently, in your strange little world, you would have forced Cerny to test all 123'456'789 games that exist?



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It's worse than PS4 sure, but it's not nearly as bad as Xbox One was in 2013.

Not necessarily here, but on other sites / forums people have gone completely crazy bashing PS5 for having 10 Tflops GPU and slightly smaller (but faster) SSD.

It will be more affordable with the specs it has, and it has no crazy gimmicks or requirements.



shikamaru317 said:

Definitely feels like MS has caught Sony with their pants down. Maybe not to the same degree that they did in gen 7, but MS definitely caught them off guard. MS revealed a next gen game and the design of the console and controller 3 months ago. Sony has had 3 months to prepare. And what do they do after those 3 months? A technical deep dive designed for developers rather than gamers. Sony could have gone big, revealed a next gen game or two, shown the design of the console and controller, even announce the price tag. Instead we get 50 minutes of Mark Cerny putting people to sleep talking about specs, specs which come in under Xbox Series X in all areas but one I might add. Then they seem to imply that PS5 will only have BC with around 100 PS4 games on release, while MS is teasing that the full XB1 library, including OG Xbox and 360 games, will be BC on Series X from day one, with enhancements like 4K and HDR that require no support from the original devs. It’s no wonder that the PS5 reveal video is like 1/3rd dislikes.

IMO its not the case of ms caught sony pants down, its more like sony being overconfident that no matter how they put the message it will be a hit. But completely agree with you on all the points that Sony had three months to prepare, they could have nullified this tf war by making it a big event and showing off some cool demos.

PS. also about 100BC title, this was poorly conveyed by mark cerny.. what i understood is that there are three modes regular PS4, ps4 pro, and PS5 enhanced mode.. so when he spoke about top 100 ps4 titles he was referring to PS5 mode, just like PS4 pro early on had boost mode for regular ps4 games without patch.



vivster said:

Just remember why PS4 sold so much more than Xbox last gen, it was the exclusive games.

Nope, PS4 didn't have games in 2014, it was Xbox shooting themselves in the head that did it.



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the-pi-guy said:

-MS announced their specs first. And some of the more notable specs are better on the Series X. The graphical difference probably won't be very big, but Xbox still has the numbers.

-MS is promising a lot of backwards compatibility across their entire Xbox line up. Sony has promised PS4 BC, but their messaging today has been confusing at best, dismal at worst.  No one knows for sure if PS5 will only allow 100 playable PS4 games, or if it'll offer a lot more than that.

http://www.pushsquare.com/news/2020/03/ps5s_backwards_compatibility_with_ps4_has_fans_baffled

-MS has already shown their box, their controller and some small features like quick resume. 

Numbers are incredibly meaningless at this point. More so when you factor in the praise the PS5 has received from some devs already.

PS4 BC is in. The games can run but when in boost mode there is compatibility issues. the 100 numbers just comes from what has been tested in boost mode.

There's still a lot of time to show this stuff.

Azzanation said:
Probably because MS caught Sony off guard with there impulse bombshells. Sony might of had to restructure there entire marketing campaign when they realized they didn't have the numbers game.

MS and Sony have roadmaps for their reveals. They aren't just reacting to one another. This vid was the presentation for GDC, which happens to be now, or would have been.

shikamaru317 said:

 Sony could have gone big, revealed a next gen game or two, shown the design of the console and controller, even announce the price tag. Instead we get 50 minutes of Mark Cerny putting people to sleep talking about specs, specs which come in under Xbox Series X in all areas but one I might add. Then they seem to imply that PS5 will only have BC with around 100 PS4 games on release, while MS is teasing that the full XB1 library, including OG Xbox and 360 games, will be BC on Series X from day one, with enhancements like 4K and HDR that require no support from the original devs. It’s no wonder that the PS5 reveal video is like 1/3rd dislikes.

See above.

We'll get games, console, controller, price when Sony has already designated for those pieces of info to come out.

If we are like a month from launch then sure you can panic.



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There is literally no mainstream marketing going on at the moment. So no, I think it is premature. Considering the on-hold that we have seen from Sony's studios, I think they will hit it out of the ark as soon as they start announcing true next-gen exclusives



m0ney said:
vivster said:

Just remember why PS4 sold so much more than Xbox last gen, it was the exclusive games.

Nope, PS4 didn't have games in 2014, it was Xbox shooting themselves in the head that did it.

Wishful thinking doesn't make it true.

Sony has both more brand power and more attractive 1st party games, which is the thing that always pushes them above the competition. The X360 had everything going for it while PS3 massacred itself and it still won out in the end. Same thing happened this gen, though with slightly more help from X1. And the same will happen in the next gen. If Sony can win when everything is stacked against them, then they'll win even harder when they start out equal or even slightly behind.

You don't need games when you have a proven track record of delivering eventually. Which is the biggest difference between the two platforms. Even if XBX comes out swinging with massive exclusives, there will be zero trust on them to deliver after the first big push because they never did.

Last edited by vivster - on 19 March 2020

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Seems to me like the marketing for both so far is absolutely woeful. The PS4 and Xbox One announcements/reveals were exciting. That excitement ran into the E3 conferences and then right up until release too.

The PS5 and Xbox something excitement? Where is it? It's certainly much more tempered than the PS4/Xbox One excitement was.



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twintail said: 
Azzanation said:
Probably because MS caught Sony off guard with there impulse bombshells. Sony might of had to restructure there entire marketing campaign when they realized they didn't have the numbers game.

MS and Sony have roadmaps for their reveals. They aren't just reacting to one another. This vid was the presentation for GDC, which happens to be now, or would have been.

Of course they have road maps, however road maps can be changed depending on the terms. If your original showcase was going to be about numbers and realized your competitor has the numbers over you, than re-strategizing isn't something new. Its smart. Its probably why Sony might have been quiet for some time. Again its all speculation, we will never know.



vivster said:

Wishful thinking doesn't make it true.

Sony has both more brand power and more attractive 1st party games, which is the thing that always pushes them above the competition. The X360 had everything going for it while PS3 massacred itself and it still won out in the end. Same thing happened this gen, though with slightly more help from X1. And the same will happen in the next gen. If Sony can win when everything is stacked against them, then they'll win even harder when they start out equal or even slightly behind.

At launch they didn't have the better 1st party games nor the brand power if we are carrying over from the 360 and PS3 era. 

PS5 vs Series X is a different story where PS has the brand power of the Xbox brand due to the success of the PS4 vs XB1. However launch games could possibly go Series X's way with launch titles like Halo Infinite being heavily focused around the next gen consoles and marketing.

However will wait and see what Sony announces for PS5's launch games.