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Forums - Sales Discussion - Global Hardware 28 July 2018

kazuyamishima said:
Ps4 Is sold out at Amazon right now. It was having stock issues during this week?

Also the console is entering its 5th year cycle and it's selling on par with the switch (which is the hot item right now.) @$299.99

A $199 slim/$299 Pro will boost the sales more.

Consoles seldom have their peak in their first year (mostly the failures do). PS4 just comes off of the peak year 2017 and is still very strong. Switch is still ramping up sales. So declaring Switch is the hot item right now is a little bit of bending the reality. I mean, it is not wrong, but PS4 is at least equally hot. And it reflects in the sales.



3DS-FC: 4511-1768-7903 (Mii-Name: Mnementh), Nintendo-Network-ID: Mnementh, Switch: SW-7706-3819-9381 (Mnementh)

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Rob5VGC said:
Japan once again holding the PS4 back.

Well, it is Sony's fault. They showed the japanese customer that they aren't a priority for PS4. They released later and focused on western games. Only this year they started to focus to Japan, with Monster Hunter World. But the effect of that game has worn off, now Sony must put more effort in it to keep the japanese gamers.



3DS-FC: 4511-1768-7903 (Mii-Name: Mnementh), Nintendo-Network-ID: Mnementh, Switch: SW-7706-3819-9381 (Mnementh)

my greatest games: 2017, 2018, 2019, 2020

10 years greatest game event!

bets: [1], [2], [3], [4]

Bofferbrauer2 said:
Mar1217 said:

Looking at the last software charts from France. I would think it sells mostly there and maybe a mix of Germany/Spain ... otherwise, it's not a massive juggernaut elsewhere from what I know.

It still doesn't totally add up.

From what we have here (UK, France and Germany and all of Europe at July 7) it's 28464 for the Switch and 28394 for the PS4 when combining UK, Germany and France sales, so basically the same if taken together. Even in the UK, which is often considered Nintendo's hardest market, the PS4 only has a 3k or about 30% lead over the Switch. However for all of Europe, Switch is at 51k (so less than double) while the PS4 is at 85k (so more than triple). That would mean that Switch is mostly flopping outside of the big 3 (which especially on account of Spain and Italy over the last months doesn't seem like correct), but also that the PS4 is, relatively speaking, rather unpopular in the big 3 compared to the rest of the continent.

Nintendo still has difficulties in eastern europe and smaller european countries. So the big countries paint a misleading picture.



3DS-FC: 4511-1768-7903 (Mii-Name: Mnementh), Nintendo-Network-ID: Mnementh, Switch: SW-7706-3819-9381 (Mnementh)

my greatest games: 2017, 2018, 2019, 2020

10 years greatest game event!

bets: [1], [2], [3], [4]

PortisheadBiscuit said:
Sony should thank their lucky stars for Europe

No, they earned europe, it's no luck. They made advertisment to european gamers, brought games these gamers are interested in, made representations even in smaller european countries and so on. This is the result.



3DS-FC: 4511-1768-7903 (Mii-Name: Mnementh), Nintendo-Network-ID: Mnementh, Switch: SW-7706-3819-9381 (Mnementh)

my greatest games: 2017, 2018, 2019, 2020

10 years greatest game event!

bets: [1], [2], [3], [4]

Yeah, the European numbers are weird. Why would the Switch be down when Nintendo said momentum increased after E3 and software charts support this?



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Mnementh said:
Rob5VGC said:
Japan once again holding the PS4 back.

Well, it is Sony's fault. They showed the japanese customer that they aren't a priority for PS4. They released later and focused on western games. Only this year they started to focus to Japan, with Monster Hunter World. But the effect of that game has worn off, now Sony must put more effort in it to keep the japanese gamers.

Eh, PS4 has had the backing of pretty much every major Japanese publisher, it basically only lacks Yokai Watch in terms of big Japanese IP.



When the herd loses its way, the shepard must kill the bull that leads them astray.

zorg1000 said:
Mnementh said:

Well, it is Sony's fault. They showed the japanese customer that they aren't a priority for PS4. They released later and focused on western games. Only this year they started to focus to Japan, with Monster Hunter World. But the effect of that game has worn off, now Sony must put more effort in it to keep the japanese gamers.

Eh, PS4 has had the backing of pretty much every major Japanese publisher, it basically only lacks Yokai Watch in terms of big Japanese IP.

That doesn’t necessarily means that Japanese publishers know how to appeal to their own local market.



Mnementh said:
PortisheadBiscuit said:
Sony should thank their lucky stars for Europe

No, they earned europe, it's no luck. They made advertisment to european gamers, brought games these gamers are interested in, made representations even in smaller european countries and so on. This is the result.

Lol, "thanking their lucky stars" is a figure of speech wasn't meant to be taken literal. 



abronn627 said:
zorg1000 said:

Eh, PS4 has had the backing of pretty much every major Japanese publisher, it basically only lacks Yokai Watch in terms of big Japanese IP.

That doesn’t necessarily means that Japanese publishers know how to appeal to their own local market.

Ya but he said its Sony's fault, Sony did their job by getting all or most of the Japanese publishers on board, Sony doesnt control how 3rd parties handle their franchises.



When the herd loses its way, the shepard must kill the bull that leads them astray.

zorg1000 said:
abronn627 said:

That doesn’t necessarily means that Japanese publishers know how to appeal to their own local market.

Ya but he said its Sony's fault, Sony did their job by getting all or most of the Japanese publishers on board, Sony doesnt control how 3rd parties handle their franchises.

First of all, it isn't even completely true, that the PS4 had the full backing of Japanese third-parties. They released their games on PS3, PS Vita and 3DS. Heck, Persona 5 was released one and half year ago. Even then Atlus did release it on PS3 parallel to PS3. And if you look at sales: while American sales were a bit stronger than japanese for this title on PS4 (470K vs. 440K), on PS3 the title sold only significant in Japan (60K in the US, 140K in japan). PS3 was after all these year a thing for japanese publishers. And that isn't true only for Persona, many japanese releases doubled on PS3 and PS4. Or they did go with Vita. Sometimes even without a PS4-release.

And the reason for that is, that the sales on PS4 were comparatively weak in Japan. And the reason for that is - that Sony initially showed pretty clear their focus was in the west. It was not alone the late release for the console in Japan, it was that Sony made first-party titles mostly for the west. This has changed over the last year though. Sony shows more initiative, one thing for instance is Ghost of Tsushima. This shows results. The 3rd-parties dropped PS3 and moving their Vita-games to PS4 and Switch. But Sony has lost a lot of trust of the japanese gamers at the beginning of the gen. They don't get it back that easy. If they keep on it though, the PS5 might show better sales in Japan.



3DS-FC: 4511-1768-7903 (Mii-Name: Mnementh), Nintendo-Network-ID: Mnementh, Switch: SW-7706-3819-9381 (Mnementh)

my greatest games: 2017, 2018, 2019, 2020

10 years greatest game event!

bets: [1], [2], [3], [4]