The memes are great at least

Some of the faces are triggering the uncanny valley for me, but in general the lighting enhancements are fascinating. If they can keep working on the facial rendering I'd be very interested in seeing this applied to aging games a la RTX Remix.

It'll be interesting to know the performance cost when this rolls out and becomes optimised. Apparently it's running on two 5090s at the moment.

This is going to be where graphics go (for better or worse) eventually an AI algorithm will just apply photo/video reference data onto an entire environment.

The other problem is this "filter" effect is basically changing the artists original artwork to some degree, I mean who says they wanted XYZ element in the background to look like that. 

Left looks better. Right just looks like the brightness cranked way up. Looks awful

Deep Fake Super Slop. WTF is this crap. Grace doesn't even look like the same person. She more like Amber Heard than her face model. This made me look at my calendar. I thought it was April 1st.

Some comments from Youtube:

"from grace to disgrace in 1 second"

"I actually had to check if this was Nvidia's real account"

"This is like hiring someone to lick all the flavour off a potato chip before you get to eat it."

"God I miss so much times when the dislike number was public on youtube"

"How did they manage to turn the main character of Hogwarts Legacy into a middle aged man?"

" "Is still a work in progress"... Work from WHO?! A server?!"

"Bold of you to leave the comments on"

"This might be the best advertisement for AMD GPUs I have ever seen."

"i thought this was a joke until i saw digital foundry posting about it"

"Ok. How do I turn it off?"

"While watching this video, I wondered if I had fallen asleep and missed a few days, waking up on April first."

I think this looks very impressive, but obviously there's some issues with design coherency when this is slapped on previously released titles.

Am I missing something? I think this looks bloody amazing, but somehow many here are acting like the results are horrible!

I mean, look at Starfield! it's a huge difference, absolutely transformative evolution.

If this were shown four years ago I think the perspective would be totally different. People online are, for many good reasons but also many bad ones, skeptical of anything that has "AI" associated with it. For some reason DLSS has flown under the radar until now, despite not being much different from any other Deep Learning technology. On the other-hand, I think among the "normies" the general perspective will be that it looks good on net, and Nvidia will have a success with this. 

There is also this bizarre idea that some rendering workloads are more "pure" than others, but at the end of the day everything is machine code at the lowest level. Game rendering has always had "shortcuts" in way of efficiency. 

I predict developers will find a good equilibrium and even the enthusiasts will appreciate neural-rendering, probably as soon as two years from now when the next generation consoles release with it as a major feature. 

"Normies" are going to gobble this up.