Metallicube said:
Nothing.. because nothing can be done. These Sony and MS people will not buy a Nintendo console no matter how much they try to please them. These "hardcore" bitched about Nintendo "abandoning them" with the Wii. So what does Nintendo do? They make a console entirely designed for them, the Wii U, and they still refuse to buy it, and the Wii U now is an utter sales disaster (see sig). Nintendo is best off abandoning them once again and going full on for the old school/mainstream/non gamer crowd as they did with the NES and Wii (which also, not coincidently, happen to be the most succesful Nintendo consoles). When Nintendo tries to go the niche/hardcore route and attract the stubborn Sony and MS crowd, as they did with N64, Gamecube, and Wii U, they fail.
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Hmm, I strongly disagree with Nintendo actually building a console for the "hardcore", this isn't what they did at all. What they did was try to build a console for everyone and it backfired, rather predictably, and it turned out to lack appeal to any one group of consumers. The lack of storage, the online components, no attempt at making new IP's with themes and styles similar to what one finds elsewhere and the ridiculous Gamepad are things in and on themselves showing this. The Wii U launched with an identity crisis, a crisis that Nintendo haven't even tried to counter until now, their measure against it? Massive advertising towards kids and casuals, the fact that they even attempt this shows that they know deep down that the thing was never built to attract the Sony/MS crowd. Somehow, they also seem to have missed out on the fact that the casuals are also long gone and have headed for greener pastures, so to speak.
This is a market that is just as guided by perception as any other, you can liken it to Apple's situation; initially everyone assumed that they made the best products in the world since they were expensive and everyone wanted them. This is a mentality that can be applied to most markets, Nintendo will never be percieved as anything but Nintendo, their image simply does not correspond with the average PS/Xbox customer. I think that's kind of a good thing, the market would become truly boring if you had three consoles that were basically the same, offering the same anemic games and gimmicks.
Nintendo didn't make an attempt to please anyone, they got stupid after the Wii's success and somehow thought they had the potential to draw in casuals and hardcore gamers all at once, a silly notion at best. They failed to realize that the hardcore would never be swayed by the hardware, the software and the amazingly short-sighted Gamepad and they obviously missed the fact that the casual userbase are currently swimming around in another ocean. This is simply a case of a massive misreading of the market, the Western one in particular.
I think Nintendo were kind of in the same mental state as Sony were at the beginning of the 7th gen; coming off of a highly successful console, they seemingly thought they would get a bunch of free sales and marketshare by default. The main difference is the severity of the situation, they both made asses out of themselves, despite John Lucas' drivel, but Sony at least had a potentially desireable and marketable product as the baseline so there was room for an actual recovery, at least a partial one. The PS brand was inherited by the PS3 at an all time high, the PS3 was the main reason for losing momentum, thus it was also the vessel to turn it around, while the Wii was the cause of the Wii brand's decline and the Wii U inherited a trademark at an all time low, that is also a massive difference, marketing-wise at any rate.
Anyway; Nintendo didn't build a console for the "hardcore", they built one for "everyone" and ended up alienating the bunch of them. The Wii had aim, the Wii U does not and never did. Malstrom claimed that the Wii U is "too eccentric" for average consumers, but like I said in the (now dead) UNITY thread; it's even worse than that, it is invisible.