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Forums - Sales - Sony’s TV division has lost over 500 Billion yen since 2004

trent44 on 02 December 2011

http://www.bloomberg.com/news/2011-08-01/howard-stringer-costs-sony-shareholders-70-gain-clinging-to-tv-real-m-a.html

Danielle Kucera, Joseph Ciolli and Mariko Yasu said:

"Japan’s largest exporter of electronics slashed its profit forecast after saying last week its TV division will lose money for an eighth straight year."

"...it now expects the loss from its television business to be as large as the 75 billion yen deficit it reported in the fiscal year ended March.

That would push losses at Sony’s TV division past a half- trillion yen since 2004, or more than $5 billion based on historical exchange rates, data compiled by Bloomberg show."

"Without the losses in TV, Sony’s own projection indicates the company would have made 275 billion yen in operating profit this fiscal year. Using the same earnings multiple, Sony would then be worth 3.33 trillion yen or 3,310 yen a share. That’s a 70 percent increase from last week’s closing price"

When will Sony drop the festering lump that is its T.V. division? (8 solid years of losses in that division is just rediculous!)



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Goddbless on 02 December 2011

Looking at this it would seem like a no-brainer to drop the t.v. division. There has to be some explanation why they're so steadfast in keeping it.



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NiKKoM on 02 December 2011
Goddbless said:
Looking at this it would seem like a no-brainer to drop the t.v. division. There has to be some explanation why they're so steadfast in keeping it.

cause it honorable not to fire your employees... that's how the japanese think.. a job is for life..



 

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Mr Puggsly on 02 December 2011

Wild stuff. You don't see many Sony TVs at retailers. Is there no demand for ridiculously over priced televisions?



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NotStan on 02 December 2011

I see a lot of Sony TV's but they're so damn pricey.



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Galaki on 02 December 2011
NiKKoM said:
Goddbless said:
Looking at this it would seem like a no-brainer to drop the t.v. division. There has to be some explanation why they're so steadfast in keeping it.

cause it honorable not to fire your employees... that's how the japanese think.. a job is for life..

Because the 2004 CEO sees it turning profit in 2005.

Because the 2005 CEO sees it turning profit in 2006.

Because the 2006 CEO sees it turning profit in 2007.

Because the 2007 CEO sees it turning profit in 2008.

Because the 2008 CEO sees it turning profit in 2009.

Because the 2009 CEO sees it turning profit in 2010.

Because the 2010 CEO sees it turning profit in 2011.

The biggest problem is that they no longer manufacture their own TV's. They are rebanded from Samsung, LG, etc., their direct competitors. They ended up having to price theirs higher, too, since they didn't make their own and all that.

It's likely that the temporary gain initially blinded them into shutter their own manufacturing plants and R&D.



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crissindahouse on 02 December 2011
NiKKoM said:
Goddbless said:
Looking at this it would seem like a no-brainer to drop the t.v. division. There has to be some explanation why they're so steadfast in keeping it.

cause it honorable not to fire your employees... that's how the japanese think.. a job is for life..

 no clue if your job is for your whole life in japan but like here in german, were we say "others work to live and we germans live to work"  in japan i think it's even worse and worse than in any other developed country.

it's honorable not to fire your employees but it's really not honorable that many japanese don't like their job and that has a reason.

but i've heard/read that the company loyality in japan isn't so big as it was 20 years ago maybe more and more people there start to enjoy their life and don't live only to work and sleep in their company.

in the eighties and nineties it was sick in japan:



Troll_Whisperer on 02 December 2011

Sony needs to do something with their TV and Mobile Phone divisions. Without them the company would be millions in the black.



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Acevil on 02 December 2011
Troll_Whisperer said:
Sony needs to do something with their TV and Mobile Phone divisions. Without them the company would be millions in the black.


Well they tried create synergy with divisions (namely gaming and those two divisions) but that seems to have failed, or not producing enough yield. Sad to see TV division like that, I use to remember when Sony TVs were the brand to get. 



 

Goddbless on 02 December 2011
Galaki said:
NiKKoM said:
Goddbless said:
Looking at this it would seem like a no-brainer to drop the t.v. division. There has to be some explanation why they're so steadfast in keeping it.

cause it honorable not to fire your employees... that's how the japanese think.. a job is for life..

Because the 2004 CEO sees it turning profit in 2005.

Because the 2005 CEO sees it turning profit in 2006.

Because the 2006 CEO sees it turning profit in 2007.

Because the 2007 CEO sees it turning profit in 2008.

Because the 2008 CEO sees it turning profit in 2009.

Because the 2009 CEO sees it turning profit in 2010.

Because the 2010 CEO sees it turning profit in 2011.

The biggest problem is that they no longer manufacture their own TV's. They are rebanded from Samsung, LG, etc., their direct competitors. They ended up having to price theirs higher, too, since they didn't make their own and all that.

It's likely that the temporary gain initially blinded them into shutter their own manufacturing plants and R&D.

There has to be some point where you fold or risk going all in with no chance of winning.



Love the product, not the company. They love your money, not you.

-TheRealMafoo