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Forums - Sales Discussion - The Official July 09 NPD Thread (Data at 6:30 PM for 4 weeks ending Aug 1)

No price cut for Wii, just compelling software to strengthen momentum!

IWATA HAS SPOKEN!



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Kenology said:
No price cut for Wii, just compelling software to strengthen momentum!

IWATA HAS SPOKEN!

LOL! As much as I like to take every word spoken by Iwata as the gospel, I got to think that it may have had his fingers crossed when he said this one. 

...But fo real, on the compelling software part I think that WSR was the first step, will be interesting to see the totals for this month(Aug.) in NPD.



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If we listen to Iwata, were WSR to make an impact on hardware sales, it won't be seen until September NPD. He said in his investor Q&A that hardware increases from evergreen titles don't hit until weeks 6-8. Q2:

http://www.nintendo.co.jp/ir/en/library/events/090731qa/index.html

Furthermore, Wii sales need to double or triple to get back to 2008 levels, and Iwata basically ruled that out as a possibility for WSR.

NSMBW will be the biggest hardware driver for Wii for the rest of the year, and a cumulative effect of NSMBW, WSR and WFP could somewhat restore sales.

NSMB DS charting in the top 10 with over 100K in sales, in it's 39th month on the market, is a great sign for NSMBW. The demand for 2D Mario games is obviously astrological.

EA needs to shluff everything but it's sports division. Nintendo has 6 of the top 10 games of the month, and the other 4 belong to Peter Moore. I hope Bobby Kotick is sweating.

360 could beat Wii in both August and September NPD with Madden and Halo. Those games provide a single-month bump every time. I do think interest in both Madden and Halo is way down, but 360 isn't behind by much right now.



"[Our former customers] are unable to find software which they WANT to play."
"The way to solve this problem lies in how to communicate what kind of games [they CAN play]."

Satoru Iwata, Nintendo President. Only slightly paraphrased.

Impressive 360 numbers! Only 50k behind the Wii.

PS3 numbers are low, hopefully something turns things around for the holiday season.



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nojustno said:
MontanaHatchet said:
360 and Wii are surprisingly close. The PS3 is heavily overtracked.

Don't you mean wii?. 60K is a lot more than 7k (ps3)


Actually the PS3 is slightly undertracked as NPD report North America. VGC reports the America's. Meaning the Wii could have sold that much but not probable. But like Chart track have proven. These "OFFICIAL" trackers can be off

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Impressive 360 sales relatively speaking. PS3 (everything PlayStation actually) and Wii are doing poorly YoY.

PS3 is down 45% YoY and Wii is down 55%. Hard to spin those numbers but I'm sure someone will try.



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Awful performance all around.

Wii did terrible. DS did worse than last year.

PS3 and PSP are being hammered badly.

Xbox 360 was unimpressive since it still did worse than last year, even after all those price cuts.



If Madden doesn't push the 360 over the Wii then Halo ODST will. The PS3 will probably beat the Wii in September too after the price cut.



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Serious_frusting said:
nojustno said:
MontanaHatchet said:
360 and Wii are surprisingly close. The PS3 is heavily overtracked.

Don't you mean wii?. 60K is a lot more than 7k (ps3)


Actually the PS3 is slightly undertracked as NPD report North America. VGC reports the America's. Meaning the Wii could have sold that much but not probable. But like Chart track have proven. These "OFFICIAL" trackers can be off

NPD reports US numbers and VGC estimates US numbers using NA numbers

This industry is not recession proof ... sorry ... those numbers show a hit across the board.

The 360 hardware sales weren't that impressive last year, and they're the only one that had a price cut in the last year, so basically they're keeping their head above water.