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Forums - Sales - Famitsu sales Week 52, 2024 - Week 1, 2025 (23/12/24 - 5/1/25)

Which would put it at ~37 million units sold to consumers and probably 38-39 million shipped.

I'm telling you guys, 40 million is not out of the question!



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Shtinamin_ said:
Norion said:

My guess is week 1 is somewhat higher than week 52 but even with that it means the Switch's 2024 ended at 3.1m which is extremely impressive for its age and notably higher than my expectations early in the year of about 2.7m. The Switch not being released late last year helped of course but still it's still quite the feat for it to be up in December and its starting of this year strong too though it looks likely that the Switch 2 will start impacting it really soon so there's probably just a few months of good sales left but with it now at 35m that's not even remotely an issue. A decline of only a bit under 25% for 2024 is great but it could be over 50% this year but even with that 37m would still be possible.

I agree with your prognosis. I expect around a 33% decline YoY for the Switch in Japan for 2025 even with the successor on the field.

Why do you expect only a decline of around 33%? The DS completely fell of a cliff in 2011 so the only scenario I can see the decline having any chance of being that modest is if it's a late 2025 release for the Switch 2 which seems unlikely.

PAOerfulone said:

Which would put it at ~37 million units sold to consumers and probably 38-39 million shipped.

I'm telling you guys, 40 million is not out of the question!

Even with a late 2025 release I don't see how 40m is even a remote possibility cause in that scenario it should sell at most 1m in 2026 and it definitely isn't selling another 2m after that year.



Norion said:
Shtinamin_ said:

I agree with your prognosis. I expect around a 33% decline YoY for the Switch in Japan for 2025 even with the successor on the field.

Why do you expect only a decline of around 33%? The DS completely fell of a cliff in 2011 so the only scenario I can see the decline having any chance of being that modest is if it's a late 2025 release for the Switch 2 which seems unlikely.

PAOerfulone said:

Which would put it at ~37 million units sold to consumers and probably 38-39 million shipped.

I'm telling you guys, 40 million is not out of the question!

Even with a late 2025 release I don't see how 40m is even a remote possibility cause in that scenario it should sell at most 1m in 2026 and it definitely isn't selling another 2m after that year.

It's already shipped 35.62 million units as of Sept 30 according to Nintendo themselves

Since then, it has sold around another 1 million in Q4 2024, which would put it right under or exactly 37 million units shipped as of Dec 31. From there it'd only need to ship another 3 million from 2025 onwards to reach 40 million.

Even if it were to decline 50% this year, that's still another 1.5-1.6 million units sold to consumers. Add that to what could very well be the latest shipment figure depending on Nintendo's next Investor's Meeting in early February - That would put it around 38.5 million units (~37 million shipped at the end of December + the 1.5-1.6 million in projected sales in 2025) and that doesn't include how much it ships in 2025, which could very well bring the number closer to 39 million.

From there, it would just need another ~1 million from 2026 onwards to reach the goal.



Norion said:
Shtinamin_ said:

I agree with your prognosis. I expect around a 33% decline YoY for the Switch in Japan for 2025 even with the successor on the field.

Why do you expect only a decline of around 33%? The DS completely fell of a cliff in 2011 so the only scenario I can see the decline having any chance of being that modest is if it's a late 2025 release for the Switch 2 which seems unlikely.

PAOerfulone said:

Even with a late 2025 release I don't see how 40m is even a remote possibility cause in that scenario it should sell at most 1m in 2026 and it definitely isn't selling another 2m after that year.

It's already shipped 35.62 million units as of Sept 30 according to Nintendo themselves

Since then, it has sold around another 1 million in Q4 2024, which would put it right under or exactly 37 million units shipped as of Dec 31. From there it'd only need to ship another 3 million from 2025 onwards to reach 40 million.

Even if it were to decline 50% this year, that's still another 1.5-1.6 million units sold to consumers. Add that to what could very well be the latest shipment figure depending on Nintendo's next Investor's Meeting in early February - That would put it around 38.5 million units (~37 million shipped at the end of December + the 1.5-1.6 million in projected sales in 2025) and that doesn't include how much it ships in 2025, which could very well bring the number closer to 39 million.

From there, it would just need another ~1 million from 2026 onwards to reach the goal.

I expect 33% because the Switch will be the “cheap” console when the successor releases. I also expect a later release in the year (anytime from mid-Summer to November). Considering that it sold around 3.1M this year selling around 2M will be simple as the franchises that release solely on Switch will help boost sales (even if it’s just for a week or two). And Switch skin releases will boost sales as well.

And yes as of January 5 Switch has shipped a minimum of 36.62M consoles in Japan. So with the “goal” of 2M will bring us to ~38.62M and in 2026 it should sell near 1M.

I personally set a goal of the Switch selling 39.11M units in Japan. And it seems I need to increase that goal once more. So if 2025 sells 2M and 2026 sells 1M the Switch should be near 39.62M units. And since Nintendo said they will continue to support the Switch into 2027, we can make an assumption that it’ll sell an additional 0.5M reaching 40.12M units shipped. After 2027 I expect Nintendo to stop manufacturing Switch units and reaching the new goal of ~40.12M units shipped.



Lifetime Sales Predictions 

Switch: 160 million (was 120 million, then 140 million, then 150 million)

PS5: 130 million (was 124 million)

Xbox Series X/S: 54 million (was 60 million, then 57 million)

"The way to accomplish great things, is to be indefatigable and never rest till the thing is accomplished." - Joseph Smith Jr.

PAOerfulone said:
Norion said:

Why do you expect only a decline of around 33%? The DS completely fell of a cliff in 2011 so the only scenario I can see the decline having any chance of being that modest is if it's a late 2025 release for the Switch 2 which seems unlikely.

PAOerfulone said:

Which would put it at ~37 million units sold to consumers and probably 38-39 million shipped.

I'm telling you guys, 40 million is not out of the question!

Even with a late 2025 release I don't see how 40m is even a remote possibility cause in that scenario it should sell at most 1m in 2026 and it definitely isn't selling another 2m after that year.

It's already shipped 35.62 million units as of Sept 30 according to Nintendo themselves

Since then, it has sold around another 1 million in Q4 2024, which would put it right under or exactly 37 million units shipped as of Dec 31. From there it'd only need to ship another 3 million from 2025 onwards to reach 40 million.

Even if it were to decline 50% this year, that's still another 1.5-1.6 million units sold to consumers. Add that to what could very well be the latest shipment figure depending on Nintendo's next Investor's Meeting in early February - That would put it around 38.5 million units (~37 million shipped at the end of December + the 1.5-1.6 million in projected sales in 2025) and that doesn't include how much it ships in 2025, which could very well bring the number closer to 39 million.

From there, it would just need another ~1 million from 2026 onwards to reach the goal.

I just remembered that Famitsu doesn't track all of the sold Switch's so the actual number currently sold is probably closer to 36m than 35m. That does make it less unreasonable though I'd still consider it really unrealistic since the Switch should basically collapse soon after the Switch 2 launches like the DS did after the 3DS. Factors like the Lite could help it avoid falling off quite as fast as that but even about 38m sold by the end of this year would put 40m firmly of the table I'd say and I'd consider that an optimistic outlook since a late 2025 launch would be required for it.

Shtinamin_ said:
Norion said:

Why do you expect only a decline of around 33%? The DS completely fell of a cliff in 2011 so the only scenario I can see the decline having any chance of being that modest is if it's a late 2025 release for the Switch 2 which seems unlikely.

I expect 33% because the Switch will be the “cheap” console when the successor releases. I also expect a later release in the year (anytime from mid-Summer to November). Considering that it sold around 3.1M this year selling around 2M will be simple as the franchises that release solely on Switch will help boost sales (even if it’s just for a week or two). And Switch skin releases will boost sales as well.

And yes as of January 5 Switch has shipped a minimum of 36.62M consoles in Japan. So with the “goal” of 2M will bring us to ~38.62M and in 2026 it should sell near 1M.

I personally set a goal of the Switch selling 39.11M units in Japan. And it seems I need to increase that goal once more. So if 2025 sells 2M and 2026 sells 1M the Switch should be near 39.62M units. And since Nintendo said they will continue to support the Switch into 2027, we can make an assumption that it’ll sell an additional 0.5M reaching 40.12M units shipped. After 2027 I expect Nintendo to stop manufacturing Switch units and reaching the new goal of ~40.12M units shipped.

This ignores that the most expensive model the OLED is the vast majority of Switch's sold in Japan now and people aren't gonna continue spending that much for one of those if they can spend not that much more and get a vastly better piece of hardware that'll have a much, much longer life ahead of it. The Switch Lite will help but that can only do so much since it's not that popular.

Last edited by Norion - on 14 January 2025

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kenjab said:
XtremeBG said:

Is it known when we will get the split data ?

My hope is that with this Thursday's numbers for week 2, it will show "last week" numbers which will let us calculate the splits.

Will Famitsu publish last week's data in their weekly report? I don't think I've seen it. I always thought that the Last Week column in the table was made by the people who made the table.

However, I think we should be able to see Famitsu's monthly report soon, and their December report will include hardware data from November 25th to December 29th, which means we can calculate split data from that.



Norion said:
PAOerfulone said:

It's already shipped 35.62 million units as of Sept 30 according to Nintendo themselves

Since then, it has sold around another 1 million in Q4 2024, which would put it right under or exactly 37 million units shipped as of Dec 31. From there it'd only need to ship another 3 million from 2025 onwards to reach 40 million.

Even if it were to decline 50% this year, that's still another 1.5-1.6 million units sold to consumers. Add that to what could very well be the latest shipment figure depending on Nintendo's next Investor's Meeting in early February - That would put it around 38.5 million units (~37 million shipped at the end of December + the 1.5-1.6 million in projected sales in 2025) and that doesn't include how much it ships in 2025, which could very well bring the number closer to 39 million.

From there, it would just need another ~1 million from 2026 onwards to reach the goal.

I just remembered that Famitsu doesn't track all of the sold Switch's so the actual number currently sold is probably closer to 36m than 35m. That does make it less unreasonable though I'd still consider it really unrealistic since the Switch should basically collapse soon after the Switch 2 launches like the DS did after the 3DS. Factors like the Lite could help it avoid falling off quite as fast as that but even about 38m sold by the end of this year would put 40m firmly of the table I'd say and I'd consider that an optimistic outlook since a late 2025 launch would be required for it.

Shtinamin_ said:

I expect 33% because the Switch will be the “cheapâ€Â console when the successor releases. I also expect a later release in the year (anytime from mid-Summer to November). Considering that it sold around 3.1M this year selling around 2M will be simple as the franchises that release solely on Switch will help boost sales (even if it’s just for a week or two). And Switch skin releases will boost sales as well.

And yes as of January 5 Switch has shipped a minimum of 36.62M consoles in Japan. So with the “goalâ€Â of 2M will bring us to ~38.62M and in 2026 it should sell near 1M.

I personally set a goal of the Switch selling 39.11M units in Japan. And it seems I need to increase that goal once more. So if 2025 sells 2M and 2026 sells 1M the Switch should be near 39.62M units. And since Nintendo said they will continue to support the Switch into 2027, we can make an assumption that it’ll sell an additional 0.5M reaching 40.12M units shipped. After 2027 I expect Nintendo to stop manufacturing Switch units and reaching the new goal of ~40.12M units shipped.

This ignores that the most expensive model the OLED is the vast majority of Switch's sold in Japan now and people aren't gonna continue spending that much for one of those if they can spend not that much more and get a vastly better piece of hardware that'll have a much, much longer life ahead of it. The Switch Lite will help but that can only do so much since it's not that popular.

Like I said the Switch (any model) will be the “cheap” option. (This is optimistic) maybe they will have a price cut/bundles for the Switch models. 
But you are correct OLED is the seller in Japan. With Lite being about 1/2 the OLED sold.



Lifetime Sales Predictions 

Switch: 160 million (was 120 million, then 140 million, then 150 million)

PS5: 130 million (was 124 million)

Xbox Series X/S: 54 million (was 60 million, then 57 million)

"The way to accomplish great things, is to be indefatigable and never rest till the thing is accomplished." - Joseph Smith Jr.

IcaroRibeiro said:
Otter said:

Honestly I don't think there's anything practical Sony could of done to compete with Nintendo. The recent price hikes etc are a reflection of them seeing a roof in the product they offer. Continuing a line of handhelds wouldn't of made sense as costs of software development went up. Even then they lacked any major IP aside from GT that Japan cared about. Everything else was dependant on third parties.

Playstation was born on the power of Final Fantasy, Resident Evil, Tekken, DQ etc and all of those IPs still are on playstation and have often been exclusive, they've just either lost their power with recent entries or just aren't enough to make the hardware compelling. And sony was never going to design hardware around one market alone. Nintendo went the Switch route because it made sense for them and where their IPs and appeal lay. It wouldn't of made sense for Playstation in the past.

My only gripe is that I wish Sony more carefully created  their own Japanese IP. Japan studios always felt like they had potential but were shooting in the dark with very random games and without much core ambition or oversight governing quality of output. But ultimately looking at a global scale, I'm happy with how things are. Playstation and Nintendo offer something both quite distinct and that benefits gamers and developers alike. PS5 is easily the best console platform for broad gaming experiences, last year alone for JRPGs was insane.

The only thing Sony can do is come back releasing portable consoles. Currently there are many games that can be scaled back, with help of modern engines, which could make porting games easier. The problem however is those games are clearly made with TV in mind and the audience is limitado to people who really wants to play those games portable no matter what 

I think a new Sony handheld could sell between 25-35 million units, granted it received the majority of PS5 library and included free versions of the library you already own. The question is, is Sony willing to make hardware to sell that little and get barely any revenue from hardware and software only to sell more units in Japan? I don't think so 

Sony's issues in Japan are less to do with the fact the switch is a handheld, and is more to do with "Sony not caring about the Japanese market as much anymore" and this, Sony's popularity has shrunk with the Japanese game buying public

Ever since the PS2, playstation sales have slowed and fallen behind Nintendo, the psp lost to the DS, despite it being a handheld, and couldn't even hold a lead over the 3ds

Yes the Wii U happened, but the way I look at is it.

The Wii U is Nintendo's second worse selling console of all time worldwide, and the PS4 was Sony's second BEST selling console of all time, yet the sales gap between them in Japan was around 6 million

Sony needs to start catering to the Japanese market again, otherwise I don't see a PlayStation handheld doing all that well, certainly not anywhere close to the 25-35 million sales you think it will



CheddarPlease said:

I made a post about this in another forum a few days ago, but I'll reiterate what I said here b/c I think it's pretty relevant:

Honestly, I feel like the PS5 is in an interesting situation right now. It's arguably Sony's most successful console to date, at least in terms of raw revenue and profits, but I feel similarly to it as I do the Wii, in that it has clearly exposed a lot of vulnerabilities in Sony's business model that could very much come back to bite then in the next generation, as Nintendo learned with the Wii.

Firstly, one very clear issue with the PS5 that has been somewhat masked by the high per-unit sales and consistent sales pace is that sales in Europe and Japan are very noticeably beginning to lag behind the PS4, likely due to growing competition from the PC space and economic woes. This has been compensated for by increased sales in NA, almost certainly due to Playstation continuing to steal console players from Xbox. If not for that, its sales trajectory would not look nearly as rosy.

Another issue is that Sony has arguably reached the limit of their current business model. AAA games are harder to produce than ever with diminishing returns. Hardware has also gotten way more pricey lately, with the loss-leader model of console sales collapsing. I wouldn't be surprised if the next-gen PS6 costs $700, and for what? Even cutting-edge PCs nowadays don't offer a significant bump in graphical fidelity over the PS5, unless ur way up the Nvidia pipeline, which given the costs of their GPUs will likely prevent them from making any significant headway into the console market. The final straw has to be if Switch 2 is capable of running current-gen multi-plats, which would render the current status quo of market segmentation between the two companies practically null and void.

What we can say for sure is that Sony's back does seem to be against a wall in a shrinking market sector. With Nintendo utterly dominant in the handheld market and Microsoft and Steam encroaching with PC and PC handhelds, Sony's best bet at this point is hoping that they can consolidate what remains of the home console market by forcing Xbox out of it. Only time will tell if that will work out for them...

This is why Sony is diverting their interest to strengthening IP. The singularity with gaming devices is inevitable but with their own multimedia IP sony can always pave way for their own stores, their own subscription services and at the very least their own software revenue

As far as hardware goes, I think they will bite the bullet and go with a dual system with PS6. That in my opinion is where these early reports of a portable PS5 will eventually lead to.

https://www.eurogamer.net/sony-reportedly-prepping-playstation-5-portable-plans-to-battle-nintendos-handheld-dominance

A powerful home console and a cutting-edge portable. Essentially their equivalent of Series X & S. I just don't think there is appetite/budget for developers to truly go above the level of graphical fidelity we're about to be seeing in the next few years on PS5/Series X... The below are all games due this year, so we'll see how close the PS5 versions get to these "in-engine" trailers/demos, but whats certain is that they represents a plateau where we won't see huge leaps beyond this, just more performant versions on later hardware (More/better raytraycing, more frames, higher resolution, more foliage, particles etc etc.... but ultimately the base assets will not undergo some meaningful generational change. 








So I think tying developers down to a PS5 spec portable device (but more advance at ML etc) at the end of this decade will actually be pretty well accepted and understood. 

I think the Switch 2 will still be a step removed from receiving all multiplatform games for the remainder of the gen, sony is still safe there. It'll be a hogwarts legacy type situation (8-12month late ports) for most titles but it will mean playstation looses some of its more casual users

Last edited by Otter - on 14 January 2025

Should do 2.5 - 3 million in Japan this year. Could reach 40 million in the end depending on support beyond 2026.