I find that the most serene and unassuming title screens have been the most impressive for me. Like TLOU part I and II. Just window curtains moving gently in the wind, or a boat bopping on the waves and nothing else. You just know it's going to be some deep stuff. You want to know what the story is going to be.
If I were a Nintendo gamer, that Xenoblade Chronicles thing with just the sword in the grass would do it for me.