it will probably be adjusted to 10m next week when it should be 10.2m. lol

Because I ironically had two tabs open and forgot I was responding to the same post until after I posted once.

I know it's a metaphor, I just find it exagerrative.

In regards to sales numbers, there was a big hoopla at the start of last generation. They were reported shipped to warehouses as sold, and revised their reporting to show shipped to retailers. I don't know why you think that Sony doesn't spin things. I figured you were on the internet enough during PS3 to see how much things were distorted to find a positive light.

http://www.prnewswire.com/news-releases/playstation4-ps4-sales-surpass-10-million-units-worldwide-270947031.html

*1 Number of retail sales to consumers is estimated by SCEI. PS4 sales data in Japan collected 2/22/2014 – 8/10/2014.  PS4 sales data in North America collected 11/15/2013 – 8/10/2014, in Europe and Latin America collected 11/29/2013 – 8/10/2014, and in Asiacollected 11/29/2013 – 8/10/2014. 

All speculation but they shipped 3.2 million PS3/4's(sonys financial) up until June 30(what the split is no one knows but wa can favor it skews heavily in favor of PS4). Given how businesses like to work  that likely includes a shipment(ready to go may not have actually left the factory) very close to that June 30 number. I doubt that they sold the shipment that was in transit(should take roughly a month to get to retailers, from personal retail experience 1-2 months on hot items) shipped enough more(another month for that shipment) and sold that as well.  They can get away with lying about that number because nearly no one has access to those numbers and they will be well beyond that number as of the next quarter. Sounds great, rallys the troops and they easly pass that number by the end of the month+ smash that out of the park with the white bundle.

No other company announces it this way because there is too much involved to see how many have been sold. Traditionally companies look to companies like the NPD to tout their sold numbers. If it were easy to get sold to customer numbers investors would know because investors dont like channel stuffing. In the end Sony's main customers are retailers and not individuals.

I appreciate the link. Sad that it's just internal estimations.

He said in people's hands, sold to consumers. Why are you even questioning that? Consumers are not retailers...they are customers but not consumers.

"Sold through" has also always meant one thing and why would that change now. 

Why in the world is this even being questioned?

No, that was sold through...to consumers. They shipped like 6m I believe and have now shipped 8m.

Which trackers?

Because the last two major press releases about sold through numbers were reporting shipped numbers. That's where my doubt comes from.

Not "just". They have way more accurate tracking than any one tracker does. And yes, that includes VGC (which really should hardly be called a tracker - it's just estimates based on very few samples).

Thanks for putting an end to this!