Just Alter The PS4 Sales To 10 Million And Have Done With It.

[CDiablo]

Teeqoz said:

CDiablo said:

Maybe they just think Sony considers bestbuy, target and amazon their customers. They didnt ship 10 million at the end of June, which takes about a month to get to retailers, so they likely havent sold 10 million to customers.

Sources on the shipment numbers? Besides It's been a month since the end of June, they could easily shipped and sold the rest in one and a half month. They had sold 7million to cosumers in April. During the conference he specified "and just to be clear, that's 10 million sold through to consumers". You are aware that to lie about numbers like that is a very serious crime?

All speculation but they shipped 3.2 million PS3/4's(sonys financial) up until June 30(what the split is no one knows but wa can favor it skews heavily in favor of PS4). Given how businesses like to work  that likely includes a shipment(ready to go may not have actually left the factory) very close to that June 30 number. I doubt that they sold the shipment that was in transit(should take roughly a month to get to retailers, from personal retail experience 1-2 months on hot items) shipped enough more(another month for that shipment) and sold that as well.  They can get away with lying about that number because nearly no one has access to those numbers and they will be well beyond that number as of the next quarter. Sounds great, rallys the troops and they easly pass that number by the end of the month+ smash that out of the park with the white bundle.

No other company announces it this way because there is too much involved to see how many have been sold. Traditionally companies look to companies like the NPD to tout their sold numbers. If it were easy to get sold to customer numbers investors would know because investors dont like channel stuffing. In the end Sony's main customers are retailers and not individuals.