"High Definition SuperGraphics! with 16 bit power!"

Oh how the times have changed.

@SaviorX

Yeah, companies flip flop on their commercials all the time.

Sony with PS2 in 2000 (vs Dreamcast)...Our system is the all powerful god!
Sony with PS2 in 2001(vs GC, Xbox)...power doesn't matter, we got the games.

@mai
I find it funny that the nintendo ads I find are downright dissing their opponents. Sega ads were kinda funny. In those ads, Nintendo reminds me of that scene in Dumb and Dumber where Jeff Daniels gets hit with a snow ball lightly by that girl...and he gets all serious and hurls one in her face as strong as he can. LOL.

We already know you're Stephen Totilio.  I mean c'mon, what kind of alias is "Twesterm"?  It's so obviously fake!

Says the same person with the eerily similar avatar to Khuutra!

Love the Blur one.

And i love the Final Fantasy VII one even more

"If it were available on cartridge, it'd retail for around $1,200"


And Kevin Butler is god.

I reiterate: there is nothing "professional" about insulting your competition. It's considered quite juvenile, actually, particularly when it comes to matters of debate. When you insult your competition, you draw attention to them and generate a negative association with your own company more often than with whomever you're antagonizing. It's actually rather insulting to treat consumers like they can't see the difference between your product and the competitor's; if the difference is going to matter to them, they'll see it just fine and don't need an ad to tell them it's there (and certainly not in such condescending tones).

The best technique (the technique which Nintendo seems fond of) is to essentially ignore your competition by default and focus on what you do best without wasting time with comparison. If what you have to offer is genuinely what the consumer wants, they will appreciate the fact that you're not trying to make them hate something else in order to enjoy what you have to offer.

I was just in the middle of the list when I started realizing the last dig would have been for Kevin Butler... Ouch, that journalist's arse must hurt a lot, somebody please tell Kevin to use more lube next time!

i dont get that about american advertising.
where i'm from they are not allowed to use the competition's brand name in their commercials, they can insinuate it but they cant mention them.

it was really weird when i went to canada and watching american television the bashing clearly and openly other brands, referring directly each brand by name 0_o

I think you're the one being a bit one sided here, Sega ads were funny but so were the Nintendo ones they only took different approaches, that with out a paddle comment is quite amusing, I suppose you're one to ignore Sega's campaign against the Playstation as well which they claimed it stood no chance of cutting edge 3d (boy they got that one wrong) and named it the Plaything, fact is they did ads geared directly at their competitors and got a response as well as being owned.

haha great ads