Let's be honest, it's looking likely that the XB1 will beat the PS4 in November. By how many, that's yet to be seen but I doubt we're going to get the usual 'PS4 wins November' Tweet from Playstation this month.

I'm talking NPD of course. WWS will obviously be a different story. It's going to be interesting to see whether the Playsation event in December effects sales.

Not in any significant way.  The only people that will watch it will be people who already follow gaming closely

Have you got any idea about EVERYTHING that's going to be there? Have you got any idea what surprises are going to be announced? have you got any idea whether a game is perhaps going to be released in December that we're not aware of?

The impact is completely dependant upon answers to these questions. I personally think people are in for a bit of a shock.

They aren't going to announce a new game for release in December.  Not a game that would move systems at least.

As for the rest of it, there may be some great surprises and announcements about what is coming to PS4 in the future, but why would that push sales in December if they aren't arriving for months?  People are going to wait for whatever is announced to actually release if that is what they want to purchase a PS4 for.

Still we have not seen PS4 bundles yet because PS4 bundle games are releasing on Nov 18 which are GTA V, Far Cry 4 and LBP3. So, wait for the last two weeks which can make differnece and right now its XB1 bundle games time for the games SO, COD, AC and MCC until 11th then its PS4 time.

Mindshare + momentum.

Yep, they will build momentum and also PS4 has great start from 2015 with exclusives Bloorborne, Order 1886 and Until dawn in first Quarter from then onwards it cannot be stopped.

This is what I'm thinking. Even if they don't hit us with a game that is revealed to be releasing this year (as insiders have alluded to), by promoting Bloodborne, The Order and Until Dawn, with new footage, they make it easier for anyone buying a console in December to consider the long term implications of their purchase.

Losing kinect and dropping the price is a win for gamers... But don't pretend that Microsoft is happy about it. They were forced to sell their console for basically $299 before the 1 year anniversary. Again great deal for gamers, but the Microsoft suits can not be happy.

It is a simple as that... More marketshare = more revenues (game, live, accessories). I never said they are not loosing money in the process or imply that they will not lose any money by lowering the price of the Xbox One versus the revenues it will generate.

But yah, I can tell you that the overall concept is that simple :)

And I agree with you, it is a pure gamble. But nobody can predict the results obviously.