Do they track digital bundles..?

Yes, they do...

Yes they count the DL codes inside X1 bundles.

They do, as far as I know. (Was this the 1st question? Sorry for not getting it right)

It wasn't in the top 10 last week

It was #9 last week in idividual.

Yes but the text is talking about All Formats, where it was at #11.

BTW this is the official chart-track news with the %.

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EA’s ‘FIFA 15’ (+6%) does it again with a 6th consecutive week at No1 since launch, the most of any title so far this year.

Previous version ‘FIFA 14’ made 12 appearances at No1 (a record for FIFA titles) and also strung a 6 week streak together, but not from launch. Microsoft’s Xbox One platform exclusive ‘Sunset Overdrive’ debuts as the highest new entry at No2 – courtesy of the Ratchet & Clank / Resistance developer Insomniac.

There are 8 new entries within the Top 40 this week and the seven others are as follows. New at No5 is 2K Sports/Take 2’s ‘WWE 2K15’. At No11 this week is Square-Enix’s Tuesday release ‘Lords of the Fallen’ for Gen 8 & PC. Debuting at No23 is Telltale Games’ ‘The Walking Dead: Season 2’, followed at No25 by Focus/Koch Media’s ‘Farming Simulator 15’ for PC. Telltale Game’s ‘The Walking Dead: Game of the Year’ debuts at No36 followed at No38 by the other Tuesday release this week – Nordic Games’ ‘MX Vs ATV Supercross’ for 360/PS3. Last of the new releases at No39 is Sony’s PS Vita Action RPG ‘Freedom Wars’.

Edit - The OP was changed... thanks.

FIFA ~77k

Horizon 2 going up! (360 version barely helping, Xbox one version is the one rising)

SO first as I suspected (individual)