I really like him. Also he's quite a gamer, so not only a PR guy:
http://www.xboxgamertag.com/search/Major-Nelson/
65500G is pretty good
I really like him. Also he's quite a gamer, so not only a PR guy:
http://www.xboxgamertag.com/search/Major-Nelson/
65500G is pretty good
I like him, it shows that he has a real passion for XBox but also appreciate Sony and Nintendo.
Nsanity said:
Microsoft got rid of them becuse they were too honest and they also needed more room for advertising. |
Oh come on!
They got rid of the Inside Xbox team because of the costs. The only thing they got with the IXB team was professional spokespersons talking about the products, rather than the actual people responsible for or working on the product. It was an expense because they employed a fair number of people around the world to essentially sit around and wait. They could more effectively outsource those efforts to media outlets and for less money.
From what I can tell, it seems as though the Xbox martketing/public relations team consolidated and coalesced around the efforts of the corporate marketing/public relations team. Rather than be an independent team. I've seen it happen before, my department had its own HR department and that team was consolidated and coalesced around the corporate team. Similiarly, another department had their own IT department, that team was consolidated and coalesced around the corporate team.
As much as Microsoft got rid of the IXB team, it sounds like some of those efforts are being rebuilt. Larry hired two new people to his team to work with him personally at Microsoft for new media and traditional media interaction and production. So, I think in the near future you'll see the return of IXB-like videos.
And with the Xbox One they got rid of advertising on the home screen, so there's more room for IXB-type videos, not less.
As a a sony fan, I like him. That is of course saying I think he makes a lot of bad PR for MS. As J_Allard said, he's kind of a douche bad to me. He created a lot of bad PR by essentially calling consumers idiots because we hated the DRM policy. Then he turned around the next day after they "flipped the switch" and acted like the fans are always right. It showed that money only talks to them.
I liked him during those Xbox informative videos we used to get on Xbox Live. I'm surprised they didn't go with some younger pretty boy but Larry grew on me. He's cool.