Now that all the 3rd party games holiday season have release in the USA, we can now compare the result from the first week sales.
The result were very disappointing since none of the game manage to sell more then 30k in the first week.
The best selling game was Batman: Arkham Origins ($49.99) which sold 29,633 in the first week as you know this game was 10$ less since multiplayer was missing. Seem like if the game sell for 10$ compare to current gen price of $59.99, publisher could expect to sell 25-35% more WiiU games.
Since going forward the 3rd party cross-platform games that will be ported & downgrade to play on the WiiU should the WiiU games have a lower MSRP price? Would publisher want to bring their games to WiiU knowing that the MSRP would be lower?
If we assume that the retail margin is 40%...... if they sell 20,000 unites at 60$ the net revenue would be $720,000.00 (60% of total revenue).
If on the other hand they sold 25,000 units at $49.99 the net revenue would be $750,000 (60% of total revenue).
Publisher would benefit from selling at a lower MSRP if it can increase sales by 25%.
Call of Duty: Ghosts
USA First Ten Weeks (Units)
|
Week Ending |
Week |
Weekly |
Change |
Total |
|
1 |
19,310 |
N/A |
19,310 |
Assassin's Creed IV: Black Flag
USA First Ten Weeks (Units)
|
Week Ending |
Week |
Weekly |
Change |
Total |
|
1 |
23,694 |
N/A |
23,694 |
|
|
2 |
6,770 |
-71.4% |
30,464 |
Batman: Arkham Origins
USA First Ten Weeks (Units)
|
Week Ending |
Week |
Weekly |
Change |
Total |
|
1 |
29,633 |
N/A |
29,633 |
|
|
2 |
7,495 |
-74.7% |
37,128 |
|
|
3 |
3,095 |
-58.7% |
40,223 |
Just Dance 2014
USA First Ten Weeks (Units)
|
Week Ending |
Week |
Weekly |
Change |
Total |
|
1 |
4,124 |
N/A |
4,124 |
|
|
2 |
6,437 |
56.1% |
10,561 |
|
|
3 |
5,948 |
-7.6% |
16,509 |
|
|
4 |
6,024 |
1.3% |
22,533 |
|
|
5 |
6,176 |
2.5% |
28,709 |
Sonic Lost World
USA First Ten Weeks (Units)
|
Week Ending |
Week |
Weekly |
Change |
Total |
|
1 |
28,684 |
N/A |
28,684 |
|
|
2 |
6,603 |
-77.0% |
35,287 |
Skylanders SWAP Force
USA First Ten Weeks (Units)
|
Week Ending |
Week |
Weekly |
Change |
Total |
|
1 |
19,871 |
N/A |
19,871 |
|
|
2 |
7,253 |
-63.5% |
27,124 |
|
|
3 |
4,740 |
-34.6% |
31,864 |
|
|
4 |
5,823 |
22.8% |
37,687 |










