WiiU - 3rd Party sales - first week of sale.

[yvanjean]

Now that all the 3rd party games holiday season have release in the USA, we can now compare the result from the first week sales.

The result were very disappointing since none of the game manage to sell more then 30k in the first week.

The best selling game was Batman: Arkham Origins ($49.99) which sold 29,633 in the first week as you know this game was 10$ less since multiplayer was missing. Seem like if the game sell for 10$ compare to current gen price of $59.99, publisher could expect to sell 25-35% more WiiU games.

Since going forward the 3rd party cross-platform games that will be ported & downgrade to play on the WiiU should the WiiU games have a lower MSRP price?  Would publisher want to bring their games to WiiU knowing that the MSRP would be lower? 

If we assume that the retail margin is 40%...... if they sell 20,000 unites at 60$ the net revenue would be $720,000.00 (60% of total revenue).

If on the other hand they sold 25,000 units at $49.99 the net revenue would be $750,000 (60% of total revenue).

Publisher would benefit from selling at a lower MSRP if it can increase sales by 25%.   

Call of Duty: Ghosts

USA First Ten Weeks (Units)

Week Ending	Week	Weekly	Change	Total
09th November 2013	1	19,310	N/A	19,310

 

Assassin's Creed IV: Black Flag

USA First Ten Weeks (Units)

Week Ending	Week	Weekly	Change	Total
02nd November 2013	1	23,694	N/A	23,694
09th November 2013	2	6,770	-71.4%	30,464

 

Batman: Arkham Origins

USA First Ten Weeks (Units)

Week Ending	Week	Weekly	Change	Total
26th October 2013	1	29,633	N/A	29,633
02nd November 2013	2	7,495	-74.7%	37,128
09th November 2013	3	3,095	-58.7%	40,223

 

Just Dance 2014

USA First Ten Weeks (Units)

Week Ending	Week	Weekly	Change	Total
12th October 2013	1	4,124	N/A	4,124
19th October 2013	2	6,437	56.1%	10,561
26th October 2013	3	5,948	-7.6%	16,509
02nd November 2013	4	6,024	1.3%	22,533
09th November 2013	5	6,176	2.5%	28,709

 

Sonic Lost World

USA First Ten Weeks (Units)

 

Week Ending	Week	Weekly	Change	Total
02nd November 2013	1	28,684	N/A	28,684
09th November 2013	2	6,603	-77.0%	35,287

Skylanders SWAP Force

USA First Ten Weeks (Units)

 

Week Ending	Week	Weekly	Change	Total
19th October 2013	1	19,871	N/A	19,871
26th October 2013	2	7,253	-63.5%	27,124
02nd November 2013	3	4,740	-34.6%	31,864
09th November 2013	4	5,823	22.8%	37,687