This sony PR guy is getting on my nerves.. he needs to shut the hell up, he is only giving the playstation brand a bad name.

So true.  I wish I was paid to do this kind of simple work.

This is in agreement with my comments here in the past, on that PS3 and 360 attach rates aren't that different overall despite the propaganda.

I think PS3 software overall sells a little better from the point of view: amount of software sold per user per month of ownership. Which is a much fairer perspective than anything Microsoft has been spouting.

For example if one platform has 8 million users and the other 16 million, of course it should be expected that the platform would sell twice as much software. Of course if that platform was also available on the market twice as long, well more than twice as much software should be expected to have been sold (about triple and there should be a higher attah ratio per user, despite software selling equally well for both platform on a per user basis).

It's IMO sad North America / United States is so often the focus of PR (the 360 is stronger here than for the rest of the world combined and this is not the case with regard to the PS3). I would love to see more focus on EU/Europe, it's at least as big a gaming market than the US/North America (and certainly a bigger market in terms of revenue).

Theres a lot of other things to consider...

Those that bought a PS3 for BluRay only (Wont really buy games)
Those that bought a 360's to mod (Wont really buy games)

and other things which I wont bother listing...

so this whole attach rate is silly :P

keep that in mind next time everyone is using attach rates to say wii is shitl.

Sony’s Peter Dille is liveing in dream land

I dont think software devs give a shit bout attach rates.. i can sell 5 consoles sell 4 copies of a game and claim that it has a 80% attach rate but in actuality i have ONLY sold 4 copies.

Multiplats may appeal more to PS3 owners in america but when it comes to absolute sales the 360 trumps it.

what he said it's a recent trend, with games with most of multiplatform , europe makes that difference even bigger though.

I think some people intentionally miss the point and relevance of these comments.

In fact it is Microsoft who constantly attacks Sony for PS3 attach rates. IMO the stated facts in these comments should be viewed from this angle. Basically this is FUD killing.

Multi-platform titles perform relatively well on the PS3, per user people are buying more multi-platform games (at for the US and in many cases for simultaneous Japanese releases as well, it also seems to be the case for other regions).

The 360 had a 1 year headstart for Japan & North America, 1 year and 5 months for Europe. But compared to the same period last year, the PS3 today sold many millions more hardware than the 360 did.

Percentage wise the PS3 to 360 ratio has gotten slimmer very fast, of course the 360 with its headstart started out at 100%. Now its worldwide around 45% vs 55% installed base, with multi-platform games performing relatively better on the PS3 the interest to developers are closer.

The PS3 is thus hard to ignore for the bulk of 3rd party developers, hence the bulk of best selling non-Microsoft published games have all been ported to the PS3 as well. With a simultaneous release a successful high profile game like GTA IV this about doubles potential sales.

That's great Mr. Dille, but you're still not doing it right...