"Sony shipped 0.2 million PlayStation 4 consoles for the quarter, which is down from 1.5 million for the same quarter a year ago. Lifetime PlayStation 4 shipments are currently at 116.6 million units."
It is likely that PS4 will cross the 117m mark this holiday. Given how quickly sales are dropping though, I doubt it will pass the 118m mark. Looks like it will finish somewhere in the 117m - 118m range.
PS4 is dead.
Yeah, I have to agree that this doesn't seem right. The could cut the price to $200 and sell an extra 10-15m systems with little effort. They would make profit on the hardware sales alone. Ideally, they'd market subscriptions to these new PS4 owners.
Not only would this strategy make them profit, but it would be a way to defend against Gamepass without much effort. Currently, Playstation is a much stronger brand than XBox basically everywhere but North America. That can change pretty easily though. When given the choice between $500 hardware and $70 games or a Gamepass subscription, a lot of people will choose Gamepass. There are a significant number of gamers in the world who are just never going to pay $500 for hardware (or whatever the equivalent is in their currency).
Basically, I think "a bird in the hand is worth two in the bush". PS4 is already a successful system with a huge library of games. It's also in a point in it's life where any revenue it generates will far outstrip related costs. It's a pure profit system. It also would slow down the advance of an aggressive competitor, Xbox/Gamepass. PS5 is a shiny new system, but why put all their eggs in that basket? The type of people would buy a $200 PS4 are not going to get a $500 PS5 anyway.