Yeah, the Kinect didn't help either. But we'll see. I think they'll surprise us. 

South America is also partial to Xbox, especially at this price point. The “new world” will be Xbox territory 

All these names are so confusing.

So this is MS new generation consoles? or is it just another version this generation?

Sony doesn't want to undercut anymore, because they want people to think PS5 has value. If PS5 is cheaper than the XBSX, than they are telling the consumers that the PS5 is weaker and less valuable than the XBSX. The high price will also lead to higher profits.

Nintendo hasn't price cut the Switch yet and pretty much never price cuts their software and they get high profits and consumers think their SW is more valuable.

An email from Smyth Toys to someone on Gaf (UK retailer)

Lower than I thought considering its BOM vs One X which launched at the same price.

A lot of people keep saying over and over again that Sony will lose money if the PS5 is released at $399, but they'd lose goodwill from many fans by pricing it the same or more than the most powerful console out there right now. If they want to wow people like they've done with the PS1 and the PS4, they will go at a price point that will offer people a greater value despite its pitiful specs.

They are definitely in a pickle right now.

They can't release a week earlier (Nov 3) because that's the day of the US Elections. Releasing a few days after the elections (Nov 5-6) would prove unwise due to the outcome and fallout that may come from it. A few days before Xbox release? Saturday? Sunday? The Monday before? They will definitely have to eat the week later.

Regarding the disc version of the PS5, they cannot do 599 US Dollars this time, not with the weaker console. Unless they showcase GTA 6 on their conference and have some sort of strong exclusivity deal to justify the premium. $499 would seem like desperation to equal their price, like $449. $399 is the death sentence everyone seems to be talking about, but it could be their saving grace as it doesn't kill the momentum going into this generation. While people right now at Twitter are fervently expecting a price announcement, I also believe they expect a lower price than the Xboxes.

That's a good price for Microsoft's consoles and those financing options are intriguing. As for Sony, I don't see them undercutting Xbox Series X for their disc version. The end of life of the PS4 has shown that Sony is more interested in maximizing profits since a price cut is long overdue for the system (especially in Japan).

Wasn't the BOM based on consumer cost not on manufacturer cost or mass production costs?!

Also, not sure how they will struggle and MS hasn't with the X series as they should cost similar. The IO set up isn't licensed and made of regular parts. The design cost mostly sits with R&D. The GPU is cheaper as is the cost of the SSD. Surely the controller alone won't make up the difference in price.

I still believe the ps5 is cheaper to produce than the series x. But I'll be happy to pay up to £500 for it.

Looks like the waiting game is finally coming to an end people. We will finally have full prices soon lol

300$ is a pretty good price for the S hardware. Throw in a good external upscaler (might be integrated in your TV) and you have an acceptable 4K peasant experience.