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Forums - Sales Discussion - The Digital Future

A lot of people have opinions on physical vs. digital games. There will always be reasons some people want to buy physical (ownership of the actual game not attached to an account that could be hacked/locked/or deleted from a company that goes out of business, for example). There have been many reasons presented of why digital is better for some others (less things to carry around, no swapping discs/cartridges or worrying about them getting damaged, ability to access games on multiple devices, etc.). None of these are the main point of this thread. The main thing I want to do is highlight something very beneficial that, at least to me, feels overlooked.

Money. “Whose money,” you ask? Everyone’s money! You get money, and you get money, EVERYONE GETS MONEY! (The child in me that was forced to watch Oprah had to get that out of his system).

  1. Developer’s Get more money - Below is a chart of how game revenue is split up with physical sales, according to Los Angeles Times:

So, if we count it up, the publisher only gets $27/60, or 45% on physical sales. Digital? Steam and Apple both get 30% of the cut on those. Assuming Nintendo/Sony/Microsoft have similar cuts (please correct me if I’m wrong on that so I can adjust the numbers, thanks), that means with digital sales, publishers (and their developers) get 70% of the revenue, because they don’t have to waste money on retailer margin, returns, or distribution and cost of goods. That’s 25% MORE of the $60 that goes into the pockets of the publishers and their developers. Think of the raises developers, designers, etc. would be able to get with a 25% increase that they wouldn’t get without. Think of the ability to studios to expand with that level of increased revenue and profit from it, hiring more talented people that want a chance. Think of how bigger games would be made more quickly because of this. Think of how more games would be made, especially risky ones, because there is a lower barrier to success required now. These are really exciting positives!

  1. We get more money - If there is a 25% reduction in lost money, then developers may, in order to increase sales figures, decide to reduce the cost of games by a decent chunk. Not the full amount saved, but still some amount. Maybe instead of $60 games we see $50 games? Or maybe, on a less noticeable level, the increase in digital sales in the market may have been the reason we haven’t started seeing widespread price increases for newer generation games. Maybe this is why GamePass is able to be a thing and save all of us butt tons of money. Studios are making less money on each game sold now compared to 30 years ago, if you adjust for inflation, and so they are making up for that with controversial DLC options. Maybe studios will have more complete games at launch that don’t have seemingly necessary parts of the game locked behind DLC pay walls, making all of our experience of games improved.

These are the main reasons I’m excited for the digital future. On paper, consumers and developers have a lot more opportunity to walk away with more money in our pockets for a larger amount of complete, unique, quality games, that are finished in quicker timeframes, all because people are more and more buying digitally. The digital future is going to help the video game industry expand and thrive. The only people that won’t benefit, as far as I can see, are people working in retail like GameStop. But that’s how capitalism works. If your company becomes obsolete, you either adequately change your business model (hellp Funko pops! At GameStop) or you fall, and your workforce ideally moves into industries that have needs for an increased workforce.



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This is obviously done to troll epic well played



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Debating digital sales sounds so outdated for me

Any other media industry is already moving its digital business from traditional sales to an on-demand/subscription model



Not to hijack your thread, but a better debate would have been exactly how or when physical sales on consoles would die off.

Eg. Do we see digital prices remain at like $60 and then physical versions of the same game go up to like $70? Or do they ax physical versions altogether and only bundle a physical disc along with a digital code for the game with Special/Collector editions of the game priced at like $99+?

That's where I see them going, I see physical copies becoming treated like some sort of Premium collectors type product. Or te claiming that physical copies have to go up in price due to "covid"... (everything's Covid's fault apparently)



kirby007 said:

This is obviously done to troll epic well played

😉



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Ka-pi96 said:
We get more money?

Physical game: £45
Digital game: £60

Yeah, jog on. Digital is a rip-off, plain and simple.

Couldn’t be further from the truth.

Digital give us much more value. With digital:

-We can have access to our games on multiple consoles, at multiple locations without the need to take our library of physical discs from room to room, or location to location. We can log into any Console in the world, and access our games.

-We can access our entire library via Remote Play or xCloud, and not be limited to a single game that is left in the disc drive.

- We can share our games with our families, and play together. If your primary account is on a device in the family room, a family member or friend can play the game on there account, and you can play the game on another system, as long as you are connected to the internet.

-If in the worst of circumstances, you are hit with a natural disaster or are robbed, you take no loss on software, and only need to purchase a new console, and redownload your library.

-You games will follow you to the next generation no matter which way physical media goes. Digital is digital.



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10/03/2010 

KBG29 on PSN&XBL

Digital future will happen maybe as soon as the next generation considering PS5 Digital Edition.

Personally I think the way consoles handle digital needs to improve, specially with refunds. There really should be a simple way to get refunds like it is on various PC store fronts instead of having to contact support and beg.

Secondly, the store needs to not lag. Like seriously. I don't know why my PS store lags but I sure hope that with the PS5, that won't be the case.

Other than that, I don't have much issues as I have been using steam for a very long time and I am happy with digital games.



                  

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If you think games will go down in price you are truly delusional.

Definitely not buying into the digital future yet.



So you are saying the savings will "trickle down" to developers and consumers? Now where have I heard that phrase before.



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The main reason I stick with physical games is because I can buy them used, and potentially even break even on games when buying from craigslist or whatever. I usually don't ever actually get around to selling them, but I still like having the option. I hope physical games stay around as long as I'm still playing them.

That being said, I think it's coming sooner rather than later due to it being more profitable for developers. Console makers can even make additional money selling proprietary storage.



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