Do they need the money? Probably not. But one of the natures of being a publicly traded company is that stock investment drives them.
Oh, and ValueAct's total holding is only 2%. So it's very small overall.
Brain was misfiring due to just waking up so my post wasn't that well put together. I read the article or at least Reuters article covering the story and it appears that they are more behind the scenes "activist investor" than the ones that bitch and moan publicly what the company should do. So this is probably why Nintendo doesn't mind and have met with them. They have met a few times already and ValueAct stated they liked what Nintendo's CEO had to say about direction he plans on taking the company. So it appears that they might try and influence Nintendo some but doesn't mean Nintendo has to act especially considering they only have 2% of shares.
So I was negative at first when reading title to article but now I am positive. I just don't like those activist investors that scream bloody murder on CNBC, Bloomberg, etc.. Almost like they are more trying to self promote themselves than actually help the company. I just didn't want to see news articles from this investment group demanding Nintendo to change things how they saw fit and since they are behind the scenes I suppose we will be spared those articles.