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Forums - Gaming Discussion - What if google stadia were to fail?

JWeinCom said:
What exactly is the investment required for a streaming service like that? It seems to me (who is admittedly uneducated on this matter) that the costs would be a drop in the bucket for a company like google. They presumably already have a lot of the infrastructure, and there is no actual hardware beyond the controllers to manufacture. I'm guessing they could pretty easily survive a slow take off. If anything, I would say this is a soft launch for stadia. It's hard to market it when so many people already have a PS4 or XBox One and both systems are only 130 dollars more expensive than the stadia controller alone (although it works with other controllers I think). The real push for it will come when the next next gen consoles are launched. Suddenly when playing next gen games costs at least 400 dollars, the stadia becomes a way more attractive option.

How so? Most people who invest a lot in videogames would rather get updated pieces of hardware, either console or PC, just because they want to play without risks of poor streaming performance, and they would be much better informed of the risks of this kind of service (not to mention having access to other gaming streaming-like services). People who don't really care about videogames won't invest heavily in Stadia either because you still have to buy your games either way, so they would either keep themselves to outdated hardware and/or just straight FTP mobile games. Stadia is aiming for an almost non-existant crowd.



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They'll just kill it off if it fails. There isn't too much unique tech in here - not in software, not in hardware - it's just the integration level that is interesting: play a game as soon as you see it on youtube, etc...

While the future is probably heavily digital, this would delay a streaming option, keeping the current model of buying digital games.



Google wont buy any of those publishers.

Also: https://killedbygoogle.com/



Stadia will have a few years time to become successful. It's a good pioneering start and it has to be made. While Stadia might not be a massive success, it will certainly be a stepping stone for other services. Streaming games is an inevitability, not a gimmick. Current generations are already growing up with content and entertainment on demand. In a few decades the concept of getting specialized hardware just to play games will be an alien concept.

I hope they keep at it because there is no one who could do a better job of it, they already have the perfect infrastructure to support it.



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dx11332sega said:

In first 6 months? would they panic and buy 1 huge AAA publisher like say, Ubisoft or EA, cd project red? to attract gamers when stadia actually has real exclusives AAA worthy? We know that small studios putting exclusive stadia games aint getting gaming forums hyped about stadia? So, a major AAA 3rd party purchase with yearly exclusive games will save stadia if it were to go red ? If that were too happen ? would you miss someone like say EA?

They will probably atleast keep the service alive for 2-3 years and release some exclusives too see if the service can gain some traction. I expect Google stadia will run into similiar problems previous cloud services has ran into, there will barely be any demand for it. Google already screwed up by not having the free version ready for the red dead redemption 2 launch.

Geforce now is the only cloud service somewhat successful but it's free and you can play almost all your Pc games.



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They won’t do anything that drastic in my opinion. Just pay for a couple of timed exclusives or put a couple of big games in the “free” service. Google does a lot of different things, but it fails often and doesn’t seem to mind. They are about failing gracefully and inexpensively...normally.

But if they did I would bet on Ubisoft or a company close t them, bc Jade Raymond.



Nah lol. Even for Google buying a studio is expensive and they will need a lot of them if they want to compete with Sony on the exclusives front. But they probably don't mean to compete with the regular consoles, it's more of an extra service that can be kinda cool if it works properly. Somehow I got a feeling that the SSD of next gen games will make it hard for streaming services like Stadium to run them.



Darwinianevolution said:
JWeinCom said:
What exactly is the investment required for a streaming service like that? It seems to me (who is admittedly uneducated on this matter) that the costs would be a drop in the bucket for a company like google. They presumably already have a lot of the infrastructure, and there is no actual hardware beyond the controllers to manufacture. I'm guessing they could pretty easily survive a slow take off. If anything, I would say this is a soft launch for stadia. It's hard to market it when so many people already have a PS4 or XBox One and both systems are only 130 dollars more expensive than the stadia controller alone (although it works with other controllers I think). The real push for it will come when the next next gen consoles are launched. Suddenly when playing next gen games costs at least 400 dollars, the stadia becomes a way more attractive option.

How so? Most people who invest a lot in videogames would rather get updated pieces of hardware, either console or PC, just because they want to play without risks of poor streaming performance, and they would be much better informed of the risks of this kind of service (not to mention having access to other gaming streaming-like services). People who don't really care about videogames won't invest heavily in Stadia either because you still have to buy your games either way, so they would either keep themselves to outdated hardware and/or just straight FTP mobile games. Stadia is aiming for an almost non-existant crowd.

I think a lot will depend on the pricing of Stadia games.  If games are still $60, that will be a barrier.  I love gaming and have an interest in Stadia.  I'm tired of buying hardware every 3-5 years.  I'm tied of paying to play online.  I'm tired of being tied to a single TV.  Stadia has some major advantages.    



dx11332sega said:

In first 6 months? would they panic and buy 1 huge AAA publisher like say, Ubisoft or EA, cd project red? to attract gamers when stadia actually has real exclusives AAA worthy? We know that small studios putting exclusive stadia games aint getting gaming forums hyped about stadia? So, a major AAA 3rd party purchase with yearly exclusive games will save stadia if it were to go red ? If that were too happen ? would you miss someone like say EA?

I don't think anything at all will happen fast. I get the impression, that Google is aware they are early in a developing market (game streaming). I get more and more the feeling, that they want to attract early adopters and fix early issues first, while building a library for the time game streaming catches on. So I think they are content if for say the next five years it doesn't explode. I think though, they have two criteria for success for this first time:

  1. the user count of the service is growing over time
  2. they keep a substantial share of the game streaming market (say at least 10%)

As long as this is happening, I think Google will be fine and prepare for the moment game streaming takes off.



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Darwinianevolution said:
JWeinCom said:
What exactly is the investment required for a streaming service like that? It seems to me (who is admittedly uneducated on this matter) that the costs would be a drop in the bucket for a company like google. They presumably already have a lot of the infrastructure, and there is no actual hardware beyond the controllers to manufacture. I'm guessing they could pretty easily survive a slow take off. If anything, I would say this is a soft launch for stadia. It's hard to market it when so many people already have a PS4 or XBox One and both systems are only 130 dollars more expensive than the stadia controller alone (although it works with other controllers I think). The real push for it will come when the next next gen consoles are launched. Suddenly when playing next gen games costs at least 400 dollars, the stadia becomes a way more attractive option.

How so? Most people who invest a lot in videogames would rather get updated pieces of hardware, either console or PC, just because they want to play without risks of poor streaming performance, and they would be much better informed of the risks of this kind of service (not to mention having access to other gaming streaming-like services). People who don't really care about videogames won't invest heavily in Stadia either because you still have to buy your games either way, so they would either keep themselves to outdated hardware and/or just straight FTP mobile games. Stadia is aiming for an almost non-existant crowd.

 Take myself for instance.  Would I rather get a new piece of hardware?  Yeah sure.  But I just started law school, and discretionary money is incredibly limited.  If there are next-gen exclusives that I'd want to play, I'm far more likely to buy it on Stadia.  The money is way more important to me than potential quality issues. I'm sure I'm not the only one with financial concerns that would make buying a new system an issue.

Another obvious market is those between 9 and 18 who are not working.  Next gen hits and there are some exclusives you want to play.  Convincing your parents to buy you a new system and a new game for 500+ dollars is going to be a lot harder than convincing them to buy a new game for 60 and potentially a controller for 70.

There are a lot of people who like games but for whom 4-500 dollars in their pocket will be more important than potential quality issues.  If you can't think of any people like that, then the problem is with your imagination.