With Labo, Kirby and Mario Tennis being their big games for the first half of 2018, its not really necessary to tell us that they are going casual this year.lol

Ill give them this year. 2019 better be great though.

Is this really news? I thought the whole Nintendo Labo thing was already a pretty clear sign of that.
They aren't abandoning core gamers, just shifting their focus to try and expand beyond them.

LABO is not exactly a promising sign then. Although I do think it can have great Legs. 

Well of course. The avid Nintendo fans will stick around anyway, so no need to put focus on them and rather look at acquiring new customers.

I feel that focusing on non-gamers and casual is going to be really hard to do for the NS. O don't think it has the differentiating factor that the Wii had and it will be harder for them to get their message across.

Unless they're considering Smash and possibly Animal Crossing/Pokémon in this category (casual/non-gamers), I honestly don't see what else they're bringing this fiscal year to this crowd aside from Labo. I guess E3 will show us what else they got.

Wich is a shame if you ask me. Labo is a really neat little concept and the Toy Con Garage has awesome possbilities. When they unveiled it, I immediatly thought back to me and my dad building stuff and doing basic programming when I was small and he actually approached me about it later and was like: 'I'd have totally bought this for you when you were small!'

They need to get those kits into schools and kidergardens, ideally. It's a builder kit, not a video game, really.

But yeah, it didin't do well. I for one hope it has a christmas bump.

Just so long as they don't forsake the core consumers of nintendo products for one-time consumers, it will be a smart move.

Btw, a gamer is a regular consumer of video games while "casuals" and "non-gamers" are the opposite, hence their names. It's not elitist to state the reality of it.

Whenever Nintendo says anything, people go crazy and become dramatic. What Nintendo is saying is this: There are three tiers of gamers Nintendo needs on board for Switch to sell well enough - 1) Nintendo fans 2) retro gamers / lapsed gamers who played games before but stopped playing and 3) the expanded market.

1) Is served by most games in the line-up (Smash, Fire Emblem, etc.)
2) Is served by things like Bomberman, the Street Fighter and Megaman collections, more "classic" games (2D Mario?) and things like the Nintendo online service - there is a reason that thing will let you play classic games with added online and it's Nintendo's tactic to target the lapsed gamers! Breath of the Wild sold so well because it also targeted the lapsed gamers who liked classic Nintendo but not modern Nintendo. Bomberman was a huge hit because of this as well.
3) This should have started with Labo, but I don't think Labo will sell that many consoles. Other than that games aimed at kids like Pokémon (who are young and have never played a Nintendo console before!), Animal Crossing (women) and yes, stuff like Wii Sports or 2D Mario could be released here but we'll have to find out.

All in all, it's simply not possible for Nintendo to get to 100m+ sales just by targeting the hardcore Nintendo gamer demographic. Nintendo's handhelds for example have always sold well to young kids and to more female gamers than their home consoles, which is why they always had higher sales. It's perfectly normal and absolutely the right business move.

Well it certainly pleases me.
I'd like to see more wacky stuff like LABO.

They do need to also hook more of the traditional gamers though.

Metroid Prime 4 and Byonetta 3 are good things to have on the horizon, but those numbers attached at the end does mean that certain audiences will consider them old news before even considering them.