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Forums - Nintendo Discussion - What will Nintendo need to do to sell 10 million Switchs FY/2018?

 

Are they well positioned to sell 10 million Switchs FY/2018; if not what do they need to do?

They are well positioned 159 62.11%
 
No they need a price cut 14 5.47%
 
No they need Pokemon 20 7.81%
 
No they need more third-party 18 7.03%
 
No they need Combination ... 6 2.34%
 
No they need Combination ... 19 7.42%
 
See results 20 7.81%
 
Total:256

They need 1 high profile 3DS game that's exclusive to Switch. That should cover it.



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Bundling with a tripleA game this holiday.
And remember that the Wii and Wii U, sold a little more than 3 million respectively in 1,5 month after launch. And they both arrived for the holiday season. Switch came out in march. So hard to guess how it will turn out. But seems to be on the right track.



JRPGfan said:
Slownenberg said:
They need to do nothing but bring out what they've already said they are going to. Hopefully they'll be getting some good third party support though and maybe another first party game later this year.

Price cut this year will be absurd with how much they are selling. I could definitely see a christmas-only mario kart bundle though for $300 to compete with PS4 for holiday sales. Price cut to $250 next year though for sure.

You dont think PS4 at 199$ effects sales any if Switch is still 299$?

People hate paying more for less.

But mario is a big title, and people love trendy looking devices, so it being a handheld too, might be enough.

I still think Nintendo shouldnt let the other 2 get 100$ cheaper than them.

If PS4/XB1 goes to 199$, I expect nintendo goes 249$.

Regardless PS4/XB1 prices, there is no any need for price cut as long Switch is selling good, Switch has own value like new hybrid devaice with huge exclusive games.

 

nemo37 said:
Ljink96 said:
Mario Odyssey basically ensures Nintendo will reach 10 mill by next year, if not that they have Pokemon. I don't think a price cut is necessary but I do think that a price cut will be put into action around the holidays or perhaps a bundle of some sort.

Just to play devil's advocate though, in the period of FY2014 (April 1 2013-March 31 2014), Super Mario 3D World, Zelda WWHD, Pikmin 3, Lego City Undercover was not enough to convince enough consumers to purchase the Wii U at $299 (which is the price of the Switch now) to meet Nintendo's then goal of shipping 9 million units (2.72 million were actually shipped). This is one reason why I am looking at the price, more so than the line up (although with that being said, the Wii U also had confusing marketing and absolutly terrible press with regards to the system during this period; something which the Switch has not experiencedand hopefully will not experience in the future). 

You have couple of huge differences if you comparing Wii U and Switch:

-Wii U start selling terbile shortly after launch, while Switch is still selling great and actual Nintendo can't keep up with demand.

-Wii U had 1st bigger and game that could be consider for system seller basicly at end of 1st year (SM3DW), buy time SM3DW arived Wii U was alredy considerd for faile. While Switch is launched with huge system seller game that blows away complete Wii Us first 1.5 year lineup. And not only that, but Switch Zelda BotW is followed by MK8D, Splatoon 2 and Mario Odyssey in 1st 9 monts of Switch, all games that are huge and system sellers.

-And like you wrote, Switch is incomparible in better position than Wii U was from almost every aspect: concept, branding, marketing, word of mouth, popularity, huge and system seller games on launch and in 1st year..



1) Games
2) Marketing decent enough to ride the initial hype and avoid marketing disasters
3) Only if strictly necessary and not earlier than one year after launch, a price cut. But for the first 18 months, better increasing value with bundles than dropping price, the former sends a good message, the latter a bad one about product value, if done earlier than justified by production costs reduction.



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Teriol said:
Platina said:
Stock not being an issue would be the most important thing

But, with MK8 Deluxe tomorrow (or today), Splatoon and Odyssey, I think it can hit 10M without issues

Yes, amazon Switch stock for MK8D was a big one, guess what... it got sold out status on just 1 hour today, there are no more NS to sell from amazon, this shows demand is higher than supply for the hot NS.

Why does Amazon say it is in stock then?



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Lawlight said:
Teriol said:

Yes, amazon Switch stock for MK8D was a big one, guess what... it got sold out status on just 1 hour today, there are no more NS to sell from amazon, this shows demand is higher than supply for the hot NS.

Why does Amazon say it is in stock then?

Because they put for sale when they receive more after being sold out?



 

 

We reap what we sow

Keep to their release schedule and show 2018 will be just a consistent.



Lawlight said:
Teriol said:

Yes, amazon Switch stock for MK8D was a big one, guess what... it got sold out status on just 1 hour today, there are no more NS to sell from amazon, this shows demand is higher than supply for the hot NS.

Why does Amazon say it is in stock then?

Escalpers... 654.99$, 399.99$, look there are one for 372.99 without any any game LOL.

An NS with TLZBOW for 899.99$ yeah they are in stock.... you can deny whatever you want, but the reality is just different.



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thismeintiel said:
spurgeonryan said:

Nintendo is not dropping the price year one.

 

Whoever said that had well over his limit of jack daniels.

You say the same thing for the 3DS?  That was less than 6 months from launch.

It depends on sales.  If they remain steady, Nintendo won't touch the price.  If they start dropping in a month or two, Nintendo will have to cut the price.  Remember, this is Nintendo's only HW for the coming years. It HAS TO succeed, or they will have to really look at the possibility of going 3rd party and/or mobile.

What do you mean exactly...?