Intrinsic said:
To say that would be to imply that sony's studios are not making a profit. I think thats a completely baseless assumption to make being that sony has also shown they have no qualms shutting studios down. So they cut off the slack so to speak, but still have a LOT of studios On another note, try looking at it from a platform holder publisher perspective. For sony, its not even about individual studios making money but instead about thesony world wide studios (SWWS) group making money at the end of every fiscal year. The reason why an approach like that is better is because its ensures a very well fleshed out portfolio and allows sony take all manner of risks with whatever games they are publishing and seeing to completion. That way not every game has to sell 3-5M copies to be a success. Cause the more successful games will pick up the slack. All the other games have to do is just break even. And when looking at horizon that had a budget of around $48M, I think its safe to say that games like Gravity rush/Until dawn/Bloodborne has a significantly lower production budget. And all those games have or would sell more than a1M in their lifetime. And again, this isn't evn about making a profit, this is about giving "value" to your brand as a whole. thats the big picture that I think MS is missing here. Cause the very same place MS seems focused on making money from (3rd parties) sony has got those too and thanks to their larger install base is making almost twice as much on those games than MS is making. Sony's way of doing things is why studios like media molecule could have been making dreams for the past 4 years and when that game comes out it may not even sell that well. They may "lose" money on media molecule in this case.... but in the grand scheme of things SWWS would have overall made a profit. Thats a far better business strategy than seemingly only investing in things that are sure to be a gaurnateed hit. And why this surprises me is that when the 360 came along, MS proved emphatically that games sell hardware and not brand loyalty or power. All of a sudden that narrative seems to have been lost to them completely this gen. Its mind boggling to me. |
Is it really that mind boggling? it seems that they are just reverting back to their true form. I never really believed that narrative from last gen. People show you who they really are when the chips are down. We just got MS in its true form
