Yakuzaice said:
| JWeinCom said:
Generally speaking, when a company drops the price on an item, retailers get that money kicked back to them.
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That's the thing, the price isn't being dropped till Sept 20th. So if it is $350 until then it will basically sell nothing. On the other hand, if Nintendo is paying to let retailers cut the price early, then what is the point of waiting for the 20th. Either way, it doesn't really make sense to announce this so far ahead of the cut.
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The way it worked with the 3DS is that if we sold it at 170 preprice drop, we took a loss on it. If we sold it post price drop, Nintendo kicked the difference back to us. As for why they announced the price drop early, I don't know. With the 3DS, we actually did get people buying it between the announcement and the price drop so they could get the ambassador games. Maybe they'll do an ambassador thing, or maybe they just find it better to build the hype to one point. Maybe they feel like they want people to wait until the price cut to buy it, that way when they do buy it they'll have games like Zelda and Wonderful 101 to capitalize on the hype. I dunno but I would assume there is a reason.
