joeorc said:
while you brought up a very valid point, you also have to remember:
"For example, only around 27% of twitter accounts are active in any given month.
A LOT of people try them out... and you don't get nearly as many retentions.
Not to mention... people just stop using stuff after a while. It's not like userbase numbers only shoot upwords. Even if you do have people that come back the next month... a lot of people qill quit a month or two in etc"
that's was my main point this is not the same thing as twitter, retention on using playstation Home has thing's twitter does not do, for one if people still use playstation Home for a while they do tend to stick with such use because they have quite a bit invested into their avatar. unlike a virtual trophy, you avatar has 3d or wearable trophy's or items you unlock to put into any space you have some of those items have an active use for your avatar to interact with.
with also promo items , new special event's like E3 in Playstation Home many tend to keep using the service. Twitter really does not have such incentive.
|
It doesn't really matter. Twitter, Second Life... whatever. Retenetion rates are really low... for pretty much anything, from services like twitter, to free to play MMORPGs.
When Asked about active home users the Sony PR line is "We share this info with retailers but won't release it publicly.".
Can you think of many reasons why you wouldn't share the number of active users with consumers when most companies use large active user base numbers as a marketing tool? (And 32 million would be huge. Hell 20 million would be huge. Higher then WoW at it's peak. Even free that's impressive)
If it was near those numbers Sony wouldn't be refusing to share that data. They'd be shouting it from the hevens because it'd be preforming better then blockbuster games.
I don't doubt home has it's core user base, and sony makes a nice profit off it, and it's great for advertisers because it's a very cheap way to advertise/make a few quick bucks... (It's actually pretty cheat and easy to make money off ingame items, ask the amateur tf2 item makers who get a cut from valve.)
Your expectations though are really quite off and do nothing but tmake whatever Home actually does look bad. Like people who make 5 million + predictions for a game that sells 1.5-2.5 Million.