To be fair I kind of agree with what Sony are saying - Yoga isn't gaming....
| Asriel said: I think ads like that are more likely to appease existing fans than attract new ones. Speaking as someone who has gamed on Xbox and Nintendo systems while not using a PlayStation since the PS2, those adverts do absolutely nothing for me as someone interested in owning multiple formats. What's more, they bother me because of the attitude it displays towards the wider audience in gaming that now exists and isn't going away. |
@Bold, not sure how you can say the casuals haven't abandoned the games industry. Have you seen Wii U sales?
dsgrue3 said:
@Bold, not sure how you can say the casuals haven't abandoned the games industry. Have you seen Wii U sales? |
Have you seen all those "casual" titles on Wii U, advertised well and priced competitively?? Oh, erm, wait... They don't exist, so people don't buy them. It's as simple as that. Nintendo stopped making a major push for the expanded audience years ago, and seem to have forgotten how to bring them back on board. Launch an expensive handheld with a Nintendogs sequel at £40? Sure, what could possibly go wrong? Why WOULDN'T the twenty odd million Nintendogs owners want to upgrade? Launch a Wii U Basic model for more than £200 without a pack in title? Why wouldn't families buy that?
It's not as simple as releasing a title and expecting it to sell. You need your hardware AND your software to be priced correctly, and you need a good marketing message. Nintendo have utterly failed at that in recent years. As I pointed out later in my post, Nintendo have abandoned a wider audience to appease a vocal minority. There's a danger here that Sony could do the same, but like I said, my personal belief is that this is only their short-term limited impact marketing message to excite their core users. It only becomes a problem if it's the main message around PS4. Given that the company to first majorly exploit the casual market majorly lost its way, it is a worry for me that Sony could quite easily alienate that audience. I don't want that to happen; I want console gaming to grow and go from strength to strength, and they need the expanded audience to do that.
That audience exists, but they aren't buying consoles or console games: they're buying games on phones and tablets, and playing on social networks. That audience is growing all the time. I'm never, ever going to join the morons that argue this is the death of console gaming, but it sure as hell does mean that the expanded audience that jumps on board and turns a system from a success into a huge hit (Wii, PS2, DS) are being fed by an ever increasing range of software and devices. If those devices cater to their needs, why buy a console? The core market isn't big enough to grow the industry from generation to generation or to support three players, never mind the variety of other devices that will attempt to enter the market during this period of upheaval and transition; the range of software and the range of business models needs to diversify, so that range of users consoles attracts diversifies too. If console companies don't attempt to attract that market, they'll become a niche sector of an industry that is otherwise experiencing record levels of growth. And if it's a niche sector, what will stop the publishers that make or break consoles from looking at expanding sectors of the industry, versus a contracting console industry, and making their investment there? The console game market won't die out suddenly, but it can sure as hell shrink in this generation, jeopardising its long term future.
Ironic since Sony wanted to be those two screens with PS Move
Oops
Xbox: Best hardware, Game Pass best value, best BC, more 1st party genres and multiplayer titles.
A lot of PR trolling, but this is a bit silly. I can't see it being true.
Sony had better not disappoint, all I'm saying.
happydolphin said:
bah, it's not really important. There's a fine line between poking fun as a comedian and bashing to make yourself look better, that's what I meant in my criticism of your comedian/PR analogy. But honestly it's not something that really bothers me tremendously at this point. Once Sony had its first serving of humble pie, I have less worry this will get out of hand. |
the line is indeed fine, but do a joke in a ad that doesn't make you look better than the competition is a lousy joke and ad if you ask me... all the ads about dishwasher detergents say they are better; "better" comes with a natural association with "than" and they mean the others, that is bashing to make you look better, no direct mention but everybody knows who are the competitors, here the "bashing" uses images, that are very well recognized by us (that just proves we are very cultured... LOL), to identify the others, but did we need them to identify the others?
i am always in favor of a good laugh.
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Proudest Platinums - BF: Bad Company, Killzone 2 , Battlefield 3 and GTA4
Asriel said:
It's not as simple as releasing a title and expecting it to sell. You need your hardware AND your software to be priced correctly, and you need a good marketing message. Nintendo have utterly failed at that in recent years. As I pointed out later in my post, Nintendo have abandoned a wider audience to appease a vocal minority. There's a danger here that Sony could do the same, but like I said, my personal belief is that this is only their short-term limited impact marketing message to excite their core users. It only becomes a problem if it's the main message around PS4. Given that the company to first majorly exploit the casual market majorly lost its way, it is a worry for me that Sony could quite easily alienate that audience. I don't want that to happen; I want console gaming to grow and go from strength to strength, and they need the expanded audience to do that. That audience exists, but they aren't buying consoles or console games: they're buying games on phones and tablets, and playing on social networks. That audience is growing all the time. I'm never, ever going to join the morons that argue this is the death of console gaming, but it sure as hell does mean that the expanded audience that jumps on board and turns a system from a success into a huge hit (Wii, PS2, DS) are being fed by an ever increasing range of software and devices. If those devices cater to their needs, why buy a console? The core market isn't big enough to grow the industry from generation to generation or to support three players, never mind the variety of other devices that will attempt to enter the market during this period of upheaval and transition; the range of software and the range of business models needs to diversify, so that range of users consoles attracts diversifies too. If console companies don't attempt to attract that market, they'll become a niche sector of an industry that is otherwise experiencing record levels of growth. And if it's a niche sector, what will stop the publishers that make or break consoles from looking at expanding sectors of the industry, versus a contracting console industry, and making their investment there? The console game market won't die out suddenly, but it can sure as hell shrink in this generation, jeopardising its long term future. |
- No advertisement of casual games (there's a reason for this, casual gaming is dead on consoles)
- No pack-in game (not sure why this would be a draw for casuals really, would be a draw for those who wanted that particular game)
- Nintendo abandoned casuals in favor of a vocal minority (not sure why you think the core is a minority)
- Sony will alienate the casuals (awesome, casual gaming is dogshit, I'll stick to my phone for that)
- Core market isn't big enough to expand industry (Time will tell, but the Wii's success will make it difficult to expand and it doesn't help that its successor isn't all that innovative or an upgrade from existing technology)
-
| sergiodaly said:
the line is indeed fine, but do a joke in a ad that doesn't make you look better than the competition is a lousy joke and ad if you ask me... all the ads about dishwasher detergents say they are better; "better" comes with a natural association with "than" and they mean the others, that is bashing to make you look better, no direct mention but everybody knows who are the competitors, here the "bashing" uses images, that are very well recognized by us (that just proves we are very cultured... LOL), to identify the others, but did we need them to identify the others? |
I guess, as long as it's light-hearted I'm all for it. But it is a joke, so yeah a game following your yoga progress is a game. To refuse that makes it not a joke anymore, right?
Aww that's cute, seems Sony is still butt hurt about Move dying while the Nintendo and MS flavors proved to be very popular. Oh yeah and how about Wonderbook. I guess that's gaming lol.
Looking forward to their "PS4 does what Nintendon't" and "PS4 goes hard and Micro soft" ads.
Game of the year 2017 so far:
5. Resident Evil VII
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