I'm amazed that peopley keep the rant of Matzy, they even don't make any sense, he has been posting the same and only quote that helps him in his way.
Hell, even if it wasn't it focus, it doesn't mean in any way that they don't develop core games. It means they are not good creating the 3rd party core games.
With interpretation of one quote Matzy enveloped every single Nintendo's franchise except Metroid and Zelda as casual games. This is borderline ridiculous, and keeps getting worse as while he defend his position repeating himself and just discarding every other post that refutes him.
On topic, i would guess Nintendo is launching its agressive online campaing to make sure of getting back these losses via the revenue of bulk digital software sales. No now, but certainly a 10% off seduces the gamer to buy more digital content and in their e-shop Nintendo has a bigger share of revenue as they don't have to pay for shipping, handling and storing.
People aren't refuting me, they are refuting what the head of Nintendo America has said. That's just complete denial and lunacy.
Yeah sure, you could choose only two phrases of all what NoA has said, that is nonsense. Even if you pick 10 it's still far away from their message when you play their games. By example Fire Emblem is one of the hardest and most core-game to play, that for you is "casual". Go ahead and keep dreaming.
You are the one in denial.