Yep, I would agree with that. Would it going to far to say that xbox dominate the developed English speaking world? NZ Aus Canada?

Globally PS. The emerging economies will play a major role looking forward... should this same question be asked in about ten years.

"Bigger" can be a vague term and there's a lot of disagreement over what it truly means. Some refer to profits, others revenue, others marketshare, active install base, etc.

If you're referring to profit or revenue, then Xbox is bigger no question.

If you're talking about marketshare, then your question almost impossible to answer. The Xbox leads in the US and UK by fairly large margins while the PS3 leads in Japan by a huge margin along with moderate leads in essentially the rest of the world. Globally, the difference is tiny and I don't think we can precisely say who has more consoles in homes. The difference between the PS3's sales and X360's global sales is so minuscule that a factor like defective consoles (which I think most agree was more problematic with the 360 than the PS3) could shift the lead in the PS3's favor. In any case, whoever the true 'leader' is, it probably has a negligible lead.

Even though no console has a considerably larger marketshare than the other, I'd say the X360 does have the larger active install base, or at least it has more active users. The is because the areas where the Xbox 360 does have a hefty lead (US and UK) are also the most active areas in gaming, which leads to the X360 usually experiencing more retail software sales. However, that trend is starting to change as the gap between the PS3's and X360's software sales shrinks year after year. Then again, there's still digital sales which I can only assume the X360 is leading in due to being larger in markets that spend more on gaming.

It's also worth mentioning that the PS3 has been outselling the X360 since it launched, mostly since 2009 . Make of that what you will though. The PS3 vs 360 difference last year probably falls within VGChart'z margin of error I think.  It's all very closse.

just talking about germany and name recognition, i'm pretty sure some people still don't even know what an xbox is (i bet my father has no clue) but everyone knows what playstation stands for. i mean, every second here who isn't a gamer says "playstation" if he means consoles in general^^

PLAYSTATION has more letters than XBOX

Therefore Playstation is the bigger brand

Cthulhu has spoken.

The bigger brand is Playstation. Sony has been in the gaming market before Microsoft even considered gaming. However, Xbox isn't that far behind. The PS1 and PS2 were very popular consoles, while the original Xbox wasn't even widely known in America. Now Xbox has made a name for itself due to this generation.

This gaming generation is close when it comes to the bigger brand. Multi-platform games sell better on the Xbox, Xbox Live has been considered the model for online console gaming, and there is Master Chief. Like him or not, he is considered to be the newest icon of gaming, there is a reason why he was the first game character to be in a national wax museum. Then there is the Playstation. The more reliable and experienced brand, great first party games, and a online component that is catching up to XBL.

So in short. Bigger Brand - PS Bigger Company - MS

I heard the tide was turning back to Nintendo as the general word use of video game console (due to the success of the Wii).  I will be proud when more people refer to video games as playing Nintendo than Playstation.  Funny that they use Nintendo (company) and Playstation (brand) as the words.  However, Wii might be easier for people to say / think.

Besides current game players there's also the subset of 30+year old lapsed gamers that have fond memories of Final Fantasy and Crash Bandicoot i.e. playstation. So in terms of recognition it probably goes nintendo- playstation- xbox.

A lot of people don't know the know the difference between most gaming terminology anyway. The worst I've experienced is my friends dad once asked me if he should get a Wii for his sons Xbox for his birthday. He thought it was a peripheral or a game. I swear to you this is true. I'd like to think the majority of people know the Wii and the Xbox 360 are 2 different consoles though.

PRAYSTATION >.<

But Xbox is a growing brand and my candidate for winning outside japan next gen.