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Forums - Sony - 5 Reasons The PlayStation is Toast

DanneSandin said:
Jereel Hunter said:
DanneSandin said:
I don't get why journalists are so fearful of Apple getting into the gaming biz. They're all about casual use: iPhone, iPad, iPod - they're all very simple to use. Hardcore games are by definition NOT easy to use/play! It's H-A-R-D C-O-R-E. they might make a casual console (like the Wii was/is) but they'd rely souly on 3rd party: no core gamer would abandon NinSonySoft for some fruit ninjas or angry birds console. That piece of shit really would be a piece of shit console.

I think it's because Sony's business model has always required them to sell to the masses - casual and hardcore - in order to work. PS1 and PS2 were very profitable - because they sold over 100M units each. PS3 is still on pace to lose money throughout the course of it's life (or it MAY break even by the end). Which is crazy for a system that's sold 65M units, and likely to sell 100M. The 360 overall is likely to be more profitable than the PS1 or PS2, but it will never eclipse, or even approach, their total unit sales. Were apple to throw their hat into the ring, it erodes Sony's marketshare even further - something their business model's have been thus far unable to handle.

I don't think the 360 will be more profitable than PS1 or 2: first off, they were sold at a lose for the first years, and secondly: RROD cost MS half a BILLION dollars or something like that... But that's not the point we're talking about =)

I imagen a console from Apple would almost only get casual gamers, and that's not where the big money is at in gaming. Sure, they'd sell a ton of console, but fewer games (think "Wii"), and definetly not hardcore games. Well, not much of 'em anyways. Sure, that would leave Sony, Microsoft and Nintendo to fight over the core gamers - and one of those could surely go, but the market wouldn't be much different than how this generation has been.

the PS1 and PS2 were sold at losses to begin their lifecycles as well - that's built into the business model for the "hardcore" systems. 

And the "big money" in gaming is whatever sells the most. the big money is in getting casual and hard core - but the Wii showed that if you target just one, casual is probably the way to go. (they made more this generation than Sony and MS did combined - not counting handhelds)

The point is, all 3 consoles are set up differently as regards profit. Nintendo systems will always profit, whether they are #1, or #3. They sell at a profit from the get-go. Microsoft requires a fair number of unit sales for their business model to pay off, but the online revenue allows them to profit without selling 100m units. Sony REQUIRES 100M units to break even. The PS3 as a whole is still a couple billion in the red over it's lifecycle. Point is, Sony's model doesn't function unless they successfully capture both market segments - and there's no way that could happen if suddenly a 4th big contender entered the ring.



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osed125 said:

Some of the points are interesting, but most of them are things we heard pretty much all the time

http://www.uproxx.com/gammasquad/2012/08/5-reasons-the-playstation-toast/

I don’t enjoy writing articles like this. I own a PS3 and I actually think Sony did a lot right this console generation once they got past their disastrous launch. I was deeply skeptical of the PS3 when it first launched and then Sony turned around and made a console that was easy to fix and had a lot of streaming apps.

On the other hand, sometimes you have to read the writing on the wall. The PS Vita has officially become an albatross around the company’s neck, with it and the PSP combined selling a whopping 1.4 million units worldwide last quarter. That alone was enough to drag the gaming unit to a $45 million loss this quarter.

This is just the start: Here’s why.

Publishers Are Drying Up

What do Namco Bandai, Capcom, Sega, and Konami all have in common? All of them showed profits this quarter, and none of those profits were due to selling console games.

As I’ve mentioned elsewhere, there’s distinct financial pressure on Japanese publishers especially to abandon the console business to the West and just turn out mobile games. That pressure is just going to get more intense. If the Ouya or something like it takes off in Japan, that pressure will be overwhelming.

And this is a serious problem not least because in Japan, what pushes Sony consoles are RPGs. But these are games that aren’t technically demanding: they could easily be mobile apps. And if that makes more money, they’ll defect to Android and iOS in droves.

Physical Media Is Not Doing Well

Part of the selling point of the PS3 is that it’s not just a game system, it’s a media streamer, a music player, and it plays back DVDs. In fact, many home theater nerds own a PS3 to play back movies and nothing else.

Therein lies the problem: increasingly, people are dumping physical media altogether in favor of streaming. Sony was hoping for the Blu-Ray player in the PS3 to sell it like the DVD drive sold the PS2. That didn’t happen. But they have to be clinging to it for the PS4: They have no choice. So it could very well be an albatross.

Many Users Will See No Reason To Ditch Their Consoles

This isn’t just Sony’s problem: Microsoft’s got this one even worse, if that’s even possible. But the simple fact of the matter is for casual gamers, there’s no reason to buy a new console. Their current one streams their video and plays games like Fruit Ninja, which is all they really want, and it does it in 1080p. Why switch?

The hardcore will buy it… but it wasn’t the hardcore buying nearly 100 million Wiis or making the Kinect a hit. Sony ironically is somewhat shielded from this by the relative failure of the Move, but it also means Sony is facing a smaller audience that still may not want to change consoles.

The PlayStation 4 Will Be Sold At A Loss

The plan for these consoles is and always has been to sell them at a loss. If your gaming unit has been losing money and your entire argument is you’ll make it up in software, your investors may not have the stomach for it, especially if the larger company is in trouble.

Apple

Well, Apple, Google, Linux, Vizio, OnLive, Steam, Origin, Ouya, but especially Apple.

Leaving aside the iOS problem, here’s a useful analogy. If the video game industry is Batman, Apple has the potential to be Bane, except instead of breaking the industry’s back and leaving it at that, Apple would also squash the head and burn the corpse before finding the Batcave, chucking Alfred down it, and filling the whole thing with cement. Which then explodes.

Laugh all you want: they’ve already done thisTwice. The music industry is broken to their will and currently American cell providers are breaking themselves to get at the iPhone… which is driving them out of business. Apple might actually own AT&T by the end of the decade.

The only thing saving the gaming industry right now is that Apple is a closed system and doesn’t care about gaming. There is no iOS Ouya in the works.

But the giant waking up is frankly only a matter of time. Apple can no more ignore the next wave of smart TVs and streaming boxes than Sony can. Streaming games is a key part of these boxes. And unlike Sony, Apple can rouse huge desire for its products and has way more money to throw at it.

Microsoft is used to fighting Apple and you’ll notice they’re bracing for it with SmartGlass and the Surface. Sony, though, has no weapons and now that it owns Gaikai, making a dedicated gaming machine may be less compelling if you can just work your gaming into your TVs as a feature. Why pick a fight with a company that outgrosses you when you can just quit while you’re ahead and stop eating those quarterly losses?

If you are too lazy to read, here's a video of someone analyzing the article

http://www.youtube.com/watch?v=hBcG8_zjZW8&list=UU__Oy3QdB3d9_FHO_XG1PZg&index=4&feature=plcp

I would also include that M$ is equally in trouble...Those of us who have given Windows 8 a go have not been kind to it. It's really not a good operating system when compared with Linux distros or even OSX. Even Gabe Newell has gone on record as saying Windows 8 is a train wreck and they are considering developing a Linux platform to hedge against the potential disaster.

I think once developers really get a taste of these open platforms (OUYA is a great example of what could be) I think the big players are going to fade away and the model is going to shift. Sony, Nintendo, and M$ are going to have to respond to this market shift with more open systems and overal more open policies to compete. Things like Sony not allowing 2D games on their consoles without extra bonus content and further more not working on American release dates (There's been quite a few Tales games that people have wanted to see) is not working in their favor.

While I'm changing my mind about tablets and phones being a viable place for high quality games, I think PC's with open OS's and consoles with the same structure will have a strong place in that market.

I do realize my post is completely speculative (except the Gabe Newell part) but it does seem to be crossing the line from possible to plausible with each passing year. The closed model is just loosing relevance and only restricting would be game designers from bringing fresh idea's to the table.



-- Nothing is nicer than seeing your PS3 on an HDTV through an HDMI cable for the first time.

I think Sony faces significant challenges in the upcoming generation, and the PS-Vita will probably be their least successful console to date (potentially even becoming a true "failure"), but most of the points in this article are just as dumb as the anti-Nintendo ones were prior to the release of the Nintendo DS ...

In both modern anti-Sony articles and old anti-Nintendo articles the essential argument is that current trends will continue (and in most cases accelerate), the company (Nintendo/Sony) can not adapt, and it is impossible that the threatening company (Sony for Nintendo, and Apple for Sony) will screw up. None of this is true ...



Jereel Hunter said:
DanneSandin said:

I don't think the 360 will be more profitable than PS1 or 2: first off, they were sold at a lose for the first years, and secondly: RROD cost MS half a BILLION dollars or something like that... But that's not the point we're talking about =)

I imagen a console from Apple would almost only get casual gamers, and that's not where the big money is at in gaming. Sure, they'd sell a ton of console, but fewer games (think "Wii"), and definetly not hardcore games. Well, not much of 'em anyways. Sure, that would leave Sony, Microsoft and Nintendo to fight over the core gamers - and one of those could surely go, but the market wouldn't be much different than how this generation has been.

the PS1 and PS2 were sold at losses to begin their lifecycles as well - that's built into the business model for the "hardcore" systems. 

And the "big money" in gaming is whatever sells the most. the big money is in getting casual and hard core - but the Wii showed that if you target just one, casual is probably the way to go. (they made more this generation than Sony and MS did combined - not counting handhelds)

The point is, all 3 consoles are set up differently as regards profit. Nintendo systems will always profit, whether they are #1, or #3. They sell at a profit from the get-go. Microsoft requires a fair number of unit sales for their business model to pay off, but the online revenue allows them to profit without selling 100m units. Sony REQUIRES 100M units to break even. The PS3 as a whole is still a couple billion in the red over it's lifecycle. Point is, Sony's model doesn't function unless they successfully capture both market segments - and there's no way that could happen if suddenly a 4th big contender entered the ring.

The question is, how long will the casuals spend lots and lots of money on gaming? It's only during the current generation that casuals been a force to reckon with - and as of now we don't know if they'll contiunue being one. Many analysts and journalists seem to think that the casuals have shifted their focus to cheap iOS/android games. Will they come back to consoles? Don't know. And that's why I'm not too sure how big an impact Apple would have.

But - I gotta say you've put it all down very nicely =) I've never looked at it that way.



I'm on Twitter @DanneSandin!

Furthermore, I think VGChartz should add a "Like"-button.

osed125 said:

Some of the points are interesting, but most of them are things we heard pretty much all the time

http://www.uproxx.com/gammasquad/2012/08/5-reasons-the-playstation-toast/

I don’t enjoy writing articles like this. I own a PS3 and I actually think Sony did a lot right this console generation once they got past their disastrous launch. I was deeply skeptical of the PS3 when it first launched and then Sony turned around and made a console that was easy to fix and had a lot of streaming apps.

On the other hand, sometimes you have to read the writing on the wall. The PS Vita has officially become an albatross around the company’s neck, with it and the PSP combined selling a whopping 1.4 million units worldwide last quarter. That alone was enough to drag the gaming unit to a $45 million loss this quarter.

This is just the start: Here’s why.

Publishers Are Drying Up

What do Namco Bandai, Capcom, Sega, and Konami all have in common? All of them showed profits this quarter, and none of those profits were due to selling console games.

As I’ve mentioned elsewhere, there’s distinct financial pressure on Japanese publishers especially to abandon the console business to the West and just turn out mobile games. That pressure is just going to get more intense. If the Ouya or something like it takes off in Japan, that pressure will be overwhelming.

And this is a serious problem not least because in Japan, what pushes Sony consoles are RPGs. But these are games that aren’t technically demanding: they could easily be mobile apps. And if that makes more money, they’ll defect to Android and iOS in droves.

Physical Media Is Not Doing Well

Part of the selling point of the PS3 is that it’s not just a game system, it’s a media streamer, a music player, and it plays back DVDs. In fact, many home theater nerds own a PS3 to play back movies and nothing else.

Therein lies the problem: increasingly, people are dumping physical media altogether in favor of streaming. Sony was hoping for the Blu-Ray player in the PS3 to sell it like the DVD drive sold the PS2. That didn’t happen. But they have to be clinging to it for the PS4: They have no choice. So it could very well be an albatross.

Many Users Will See No Reason To Ditch Their Consoles

This isn’t just Sony’s problem: Microsoft’s got this one even worse, if that’s even possible. But the simple fact of the matter is for casual gamers, there’s no reason to buy a new console. Their current one streams their video and plays games like Fruit Ninja, which is all they really want, and it does it in 1080p. Why switch?

The hardcore will buy it… but it wasn’t the hardcore buying nearly 100 million Wiis or making the Kinect a hit. Sony ironically is somewhat shielded from this by the relative failure of the Move, but it also means Sony is facing a smaller audience that still may not want to change consoles.

The PlayStation 4 Will Be Sold At A Loss

The plan for these consoles is and always has been to sell them at a loss. If your gaming unit has been losing money and your entire argument is you’ll make it up in software, your investors may not have the stomach for it, especially if the larger company is in trouble.

Apple

Well, Apple, Google, Linux, Vizio, OnLive, Steam, Origin, Ouya, but especially Apple.

Leaving aside the iOS problem, here’s a useful analogy. If the video game industry is Batman, Apple has the potential to be Bane, except instead of breaking the industry’s back and leaving it at that, Apple would also squash the head and burn the corpse before finding the Batcave, chucking Alfred down it, and filling the whole thing with cement. Which then explodes.

Laugh all you want: they’ve already done thisTwice. The music industry is broken to their will and currently American cell providers are breaking themselves to get at the iPhone… which is driving them out of business. Apple might actually own AT&T by the end of the decade.

The only thing saving the gaming industry right now is that Apple is a closed system and doesn’t care about gaming. There is no iOS Ouya in the works.

But the giant waking up is frankly only a matter of time. Apple can no more ignore the next wave of smart TVs and streaming boxes than Sony can. Streaming games is a key part of these boxes. And unlike Sony, Apple can rouse huge desire for its products and has way more money to throw at it.

Microsoft is used to fighting Apple and you’ll notice they’re bracing for it with SmartGlass and the Surface. Sony, though, has no weapons and now that it owns Gaikai, making a dedicated gaming machine may be less compelling if you can just work your gaming into your TVs as a feature. Why pick a fight with a company that outgrosses you when you can just quit while you’re ahead and stop eating those quarterly losses?

If you are too lazy to read, here's a video of someone analyzing the article

http://www.youtube.com/watch?v=hBcG8_zjZW8&list=UU__Oy3QdB3d9_FHO_XG1PZg&index=4&feature=plcp

this article fails to mention ALL 3 manufacturers would be affected not just the playstation. This article just completely fails all together



Xbox Series, PS5 and Switch (+ Many Retro Consoles)

'When the people are being beaten with a stick, they are not much happier if it is called the people's stick'- Mikhail Bakunin

Prediction: Switch 2 will outsell the PS5 by 2030

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mysticwolf said:

The Vita is toast. That is all

Let's say it's 2007 shall we?

Remember the PS3 is toast?, yet it's still here as it sells well.

The vita will be here in 5 years still and be just as successful. 

You could easily say the same about the 3DS just last year too, but it's selling now 

you fail!



Xbox Series, PS5 and Switch (+ Many Retro Consoles)

'When the people are being beaten with a stick, they are not much happier if it is called the people's stick'- Mikhail Bakunin

Prediction: Switch 2 will outsell the PS5 by 2030

the2real4mafol said:
mysticwolf said:

The Vita is toast. That is all

Let's say it's 2007 shall we?

Remember the PS3 is toast?, yet it's still here as it sells well.

The vita will be here in 5 years still and be just as successful. 

You could easily say the same about the 3DS just last year too, but it's selling now 

you fail!

A few problems with this line of thinking ...

The PS-Vita is selling at a far slower rate than the PS3 was, the PS-Vita doesn't have another platform to "partner" with like the PS3 had the XBox 360 resulting in continued third party support even with poor sales, the industry did not bet heavily on the PS-Vita like they did with the PS3, the PS-Vita is not the successor to nearly as popular of a system as the PS3 is, and Sony can not afford to lose money to make the PS-Vita survive.



HappySqurriel said:
the2real4mafol said:
mysticwolf said:

The Vita is toast. That is all

Let's say it's 2007 shall we?

Remember the PS3 is toast?, yet it's still here as it sells well.

The vita will be here in 5 years still and be just as successful. 

You could easily say the same about the 3DS just last year too, but it's selling now 

you fail!

A few problems with this line of thinking ...

The PS-Vita is selling at a far slower rate than the PS3 was, the PS-Vita doesn't have another platform to "partner" with like the PS3 had the XBox 360 resulting in continued third party support even with poor sales, the industry did not bet heavily on the PS-Vita like they did with the PS3, the PS-Vita is not the successor to nearly as popular of a system as the PS3 is, and Sony can not afford to lose money to make the PS-Vita survive.

it's been out what 6 months? and every calls it a failure, give it a fucking chance!! the 3DS was selling like this when it launched until the price cut in August, just give it a chance people. c'mon vita hasn't seen the holiday season yet, wait till 2013 to judge



Xbox Series, PS5 and Switch (+ Many Retro Consoles)

'When the people are being beaten with a stick, they are not much happier if it is called the people's stick'- Mikhail Bakunin

Prediction: Switch 2 will outsell the PS5 by 2030

the2real4mafol said:
HappySqurriel said:
the2real4mafol said:
mysticwolf said:

The Vita is toast. That is all

Let's say it's 2007 shall we?

Remember the PS3 is toast?, yet it's still here as it sells well.

The vita will be here in 5 years still and be just as successful. 

You could easily say the same about the 3DS just last year too, but it's selling now 

you fail!

A few problems with this line of thinking ...

The PS-Vita is selling at a far slower rate than the PS3 was, the PS-Vita doesn't have another platform to "partner" with like the PS3 had the XBox 360 resulting in continued third party support even with poor sales, the industry did not bet heavily on the PS-Vita like they did with the PS3, the PS-Vita is not the successor to nearly as popular of a system as the PS3 is, and Sony can not afford to lose money to make the PS-Vita survive.

it's been out what 6 months? and every calls it a failure, give it a fucking chance!! the 3DS was selling like this when it launched until the price cut in August, just give it a chance people. c'mon vita hasn't seen the holiday season yet, wait till 2013 to judge


Except the 3DS wasn't selling as poorly as the PS-Vita ...

Someone can correct me if I'm wrong, but from what I have seen the PS-Vita is the slowest selling platform from a major console manufacturer; and that includes the Dreamcast.



the 3DS sold badly after the launch until the price cut, that at least is true, that was because there were few games just like the vita now, wait for assassins creed, cod and the recently announced vita games to come out. As games like mario 3d land and mario kart 7 really helped the 3ds, the games comming out for vita in the autumn will surely help. it won't just die out like the dreamcast did



Xbox Series, PS5 and Switch (+ Many Retro Consoles)

'When the people are being beaten with a stick, they are not much happier if it is called the people's stick'- Mikhail Bakunin

Prediction: Switch 2 will outsell the PS5 by 2030