Lollerballs! :D But actually you should care because dumb viewers will just sheepeat her words!
General impressions I get from fellow gamers is they're sort of like that Gamepro TV show in the early 90s. Like all "hip and with it" in a clueless corporate sort of way. There's a lot of geniunely good video game resources out there on the internet and it just makes those traits in other sites stand out all the more clearly.
3rd Party Wall of Shame