Leynos said:
Game pass undercuts sales. No no it's an indirect rental. If rentals counted for games than man Hagane from Blockbuster would have been a break out hit on SNES. |
Sorry, this view is too simplistic. I only agree insofar, that each dev studio has to think hard, if a Gamepass deal is advantageous to them.
First of all: Gamepass isn't for the hardcore player who is informed about all upcoming games, and buys and plays them day one. But even among them, many wait for a sale, which already makes the calculation not as simple as a comparison to 70€. But Gamepass is used by many who are only superficially involved with gaming, they want to come home from work and relax, and pick something from the catalog without big thinking if it is the best game or whatever and want to *instantly* play without big payment and considering if they want the gold edition or basic or whatever.
How does it make sense for studios? First of all, on Gamepass they get their game played by many people, who wouldn't have considered it in the first place, if they had to buy it. This is true for smaller games and indies that fly under the radar, older games and also games that people got the wrong impression from advertisement. Gamepass works wonders for all the games that would profit from a demo, but in difference to a demo they get already money beforehand.
And here is the next advantage. Gamepass money is safer and more stable. You get money earlier and it is easier to calculate. Normal releases are riskier. If your game is an instant success, sure you get a lot of money. But what if it isn't? And not everything can be successful. Even a later success with word of mouth can be difficult for income, as the game sells on sales and doesn't make as much money.
But are there situations in which Gamepass does not work? Sure! If your game is a turd, then you might have made more money before people found out. Also if your game is a guaranteed success. So FIFA or GTA will not profit from Gamepass.