No, Bond is cool and will always be cool. You can't buy that or fake it (Hollywood has tried many times to ape the formula). Bond has been big in the 60s, 70s, 80s, 90s, 2000s, and 2010s.
I remember suggesting Banjo-Kazooie to my friend who had just bought his N64 around '98, primarily for GoldenEye, and he burst out laughing saying "what the f*ck is Banjo-Kazooie? I'm not playing that".
Bond brought in a different audience to the N64 in the 90s because Bond as a character has appeal that a mascot/cartoon simply can't. But it fit Nintendo so well, it was basically the same thrill of Mario Kart multiplayer just wrapped in a world that was acceptable to teenagers and adults.
The wonderful thing about Bond is his cross-demographic appeal is through the roof. Kids can like Bond and not upset their parents ("oh look honey isn't that cute, little Johnny thinks he's James Bond") but he passes the "most jaded teenager I'm not playing some stupid kids game with rainbows in it" test too as to what's cool. It really was a godsend for Nintendo.
I never said he wasn't cool. I said that he's now a more cared about IP now. Not by a long shot.
And a Bond game now, no matter how good, wouldn't servive as a multiplayer shooter today. It would either completely go against what Bond is, get burried under all the other more relevant shooters that have now emerged, or it would just stay single player. If Nintendo wants to bring in an older audience, they need something else. Bond, no matter how "cool," doesn't come close to cutting it. Not in this day.
Nah I think his presence is still missing sorely from Nintendo consoles. Mario Kart is fun, but it's a bit too sugary. After about an hour of Mario Kart and Nintendo Land multi, you just want to blast your friends head off in a multiplayer game. I get it. I'm not a "dudebros" player, but sometimes I get what they're saying when they're down playing Nintendo platforms.
This is one reason why Nintendo isn't scratching the itch many gamers have ... their competetive games are fun, but sometimes the context of the game matters. Bond was the perfect context for Nintendo's multiplayer concept, it was already Mario Kart for teenagers and adults.
You know that when you got your boys coming over, lets fire up GoldenEye, and play until 3 AM type thing ... Nintendo has sorely, sorely missed that.
That's also the problem with things like Metroid Prime and Zombi U that have kinda tried to fill that void ... Bond had the multiplayer aspect that they don't have.
GoldenEye is still being paid homage to even in modern pop culture. Jimmy Fallon played it with Pierce Brosnan just a few months ago and that wasn't a Nintendo sponsored segment either. There's a fun little FPS GoldenEye homage in the new Kingsman movie too that caused a bit of a laugh in the theater I was in.