Oi! You watch what you're saying!! The GC won the vote for best games of last gen!!

I was the only one who voted :P

It wouldn't matter.
MS is already at a reasonable price.
A lot of consumers simply can't afford to shell out 400$ for a console.
It's not about which console is a better deal, but which price is actually feasible

a $300 console is still a $300 console, XBOX has had that price point since launch.

Why does everyone assume that Microsoft is just going to slash prices to counter Sony? Has this happened yet? Both companies have cut prices at different eventual points in time. Microsoft will cut the 360s price when the demand slows down and it makes sense for them financially. I bet the weather the storm of sales by Sony.

And yes, I believe Sony will still do gangbusters if they drop the price to around $300.

Sony will do gangbusters with no price cut when ff13 comes out.
xbox could be 100$.

Yet the fact remains that the PS3 has outsold the 360 by over 3 million in the same timeframe since launch, despite the fact that it's never once been even close the the price that the 360 launched at.

Microsoft better hope that 360 sales never slow down, because the moment they do, PS3 will overtake it in worldwide sales really fast. Unfortunately, the 360 has maybe two $50 price cuts between now and when the next Xbox hits the market, which will likely not be until Q4 2011 at the earliest. 360 sales will begin to dry up without frequent significant price drops to keep sales boosted. We're already seeing the early signs of this with the PS3 outselling it in the past couple months despite being at least $200 more expensive in every region.

The same applies to PS3, to a much lesser extent. Now that Sony just about has the PS3's pricing under control, they'll need to issue a consistent stream of price cuts over the next 3 years.

At a €400 price point, and still selling large amounts, the PS3 is still highly elastic. A price cut will result in a large increase in sales.

The 360 is not as elastic, as it's current price point is lower. It sales will increase if it recieves a pricecut, but probably not to the same scale as a PS3 pricecut.

I think MS need at least a $100 difference between the two consoles to remain copetitive, so although PS3 sales would surge following a $100 drop, there is enough of a price gap remaining for the 360 to still stay in the race.

Sony needs to get their bundle game right.  Even before a price drop, they need to actually be putting games that people want in the box.  MGS4, Killzone 2 and LBP are games that imo, make the current price much more palpatable.  I'm on Amazon.com right now and it seems like there is no bundled game with the $400 PS3.  I think thats a massive blunder.

A $349 or $300 PS3 with zero games vs a 360 with Halo 3 and Fable 2 isn't a compelling purchaser for a gamer.  Especially with news that $99 Blu-Ray players are coming this year.  Sony needs to really throw some games in the box, and not 2nd string titles like Uncharted or Resistance.  Halo 3 is MS' biggest franchise and  the headlining game for the system.  Fable 2 is another huge game.  Sony needs to counter with some of their big name games in the box.  Even if they can't do 2 super huge games, one big name and one 2nd string game (Resistance 2, Uncharted, Ratchet, etc) would be a hell of alot better than zero games at all.

If both systems have some heavy titles in the box and are the same price, I think Sony walks away the victory in terms of $300 consoles.  I don't think they can do too much to really slow down the 360 Arcade though.  That thing is dirt cheap as is and is probably the only choice for mid-middle class families.

I think by the end of the year the 360 will expand the lead to 10 million consoles.

i dont know haw low 360 can go. i mean it had 2 price cuts in europe last year, im sure MS dont want to cut the price any more.theyll probably continue to simply bundle