If I'm reading that article correctly. The 50/50 answer is to the question of "So what's the addressable market for the downloadable The Lost and Damned.", not what is the GTA4 spread of x360/ps3.
And the DLC is not available to
ps3 or PC (as of now). That would make sense that it's 50/50.
Lol, how in the hell does 50/50 answer that question? It's definitely the PS3/360 split.
Maybe you should read the article and understand it. 50% of the GTA4 base is the addressable market of the DLC, which is only on x360. So if x360 has 50%, the other 50% is shared between PC and PS3.
TT is talking about GTA franchise, not the GTA franchise on consoles.