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Forums - Nintendo Discussion - Switch sales expectations for 2023

 

Unit sales (million) of Switch in 2023?

11M or less 7 5.83%
 
12M 3 2.50%
 
13M 3 2.50%
 
14M 4 3.33%
 
15M 19 15.83%
 
16M 15 12.50%
 
17M 20 16.67%
 
18M 27 22.50%
 
19M 6 5.00%
 
20M or more 16 13.33%
 
Total:120
Wman1996 said:

12 million.

Still a rival to be reckoned with and a huge force, but well past its peak. 2024 will be under 10 million, I'm thinking. Maybe even under 9 million.

Do you expect the next console to release next year?

The trajectory you're predicting is very weird even so.

Going from 20/21mil to 12mil and then 9mil. A huge drop as if the next console released and then a rather small one.



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Calendar 2023 is a highly probable year for Nintendo to release new hardware. As the current hardware cycle winds down, revenue and profitability has passed the edge of a crater. In April 2023, the beginning of the 2024 fiscal year, the Switch will be in its seventh year. Hardware sales are on the decline and software trends follow about a year behind. The best way to reverse or mitigate the plunge in 2023 is to release new hardware. That way FY2024 could conceivably hit above 20 million, perhaps even exceeding the current year (FY2023).

They need something to stop the cratering. If the economy functioned on 5-10 year cycles, then having these large craters would matter about as much as a fiscal quarter rev decline. Unfortunately, that’s not the case. When Wii and DS went down near simultaneously, it was seen as disastrous by many shareholders in the company and the media at large—when the reality is Nintendo just had both their hardware lines peak and decline around the same time. On a five+ year cycle, the rev and profitability trends will look much more regular. Now, don’t get me wrong, I think shareholders are dumb as hell (as most of investors don’t understand the nature of the businesses they’re investing in because they only care about fiscal reports), but the reality we live in is if they let the Switch sink before releasing new hardware, that would be seen as a disaster.

In the past, Nintendo staggered its hardware releases between handheld and home console. This would allow them to wind down and end generations without massive craters (minus the end of DS/Wii). They’ve also done two in the same form factor before with the GBA and DS, NES and SNES. With the DS launching early enough through GBA without killing GBA support beforehand, they avoided a serious crater from declining handheld sales and years of pallid home console sales before the Wii was ready. So Switch 2 in Spring/Summer 2023 wouldn’t be unprecedented, and would be a practice Nintendo has made work brilliantly in the past.

As a customer, it would make 2023 an exciting one. Nintendo has earned a lot of faith this generation. They released three killer apps on the Switch alone with Breath of the Wild, Mario Kart 8D, and Animal Crossing NH. Since Nintendo successfully sold the market on the hybrid concept, they can winch with other form factors, like a Switch TV (home console). Mid-range hardware seems an obvious choice in the current economic climate. Why not a handheld? Home consoles generally boost word of mouth sales more rapidly than handhelds—friends and family playing local multiplayer.

Lastly, I think it would be foolish to dump Switch 1 in the way past Nintendo consoles have been dumped at the generation’s end. Nintendo should keep pushing Switch 1 as hard as possible with as much software as possible being dual releases in 2023. This will keep people confident that a Switch 1 purchase in 2023 is a good investment. Support of Switch 1 won’t hurt Switch 2, either as there will be more than enough who want the premium experience. Dual software is superior, as splitting the software lines just means less on one or both platforms, and will cause Switch 1 to decline much faster.

So that’s what I think it likely in Calendar 2023:
+ New Switch 2 hybrid console at ~55K yen/400 USD/EURO. (Maybe 60K and 430).
+ High chance of a secondary budget Switch 2 TV home console ~45K yen 350 USD/EURO.
+ Switch 1 is still strongly supported through the year. Continue without price drop at 38K yen 300 USD/EURO.

Sales numbers, still predicting millions :)



I describe myself as a little dose of toxic masculinity.

Bofferbrauer2 said:
Slownenberg said:

With a price cut next Summer/Fall I see 18 million. Very possible there is no price cut though, but I doubt it would affect '23 sales by more than a million.

In 2024, if Switch 2 hits holiday '24, Switch does perhaps 10-11m (putting it at ~152m by end of 2024, inching its way past PS2 by end of life). If Switch 2 isn't until Spring 2025, so Switch gets the full holiday season, it probably does more like 14m putting it at 155m meaning it is passing PS2 by the time successor launches and ends up 160m+.

I really doubt there will be a price cut since they announced a price increase instead

umm they specifically announced no price increase



Slownenberg said:
Bofferbrauer2 said:

I really doubt there will be a price cut since they announced a price increase instead

umm they specifically announced no price increase

It already happened last year with the release of the OLED model, so of course they won't announce a new price increase.

But I am expecting a Switch Lite OLED to be released next year (we have a new model every 2 years)



Switch will be 128-130 million in March 2023

150 million by March 2024 , then add another 20 millions for 2025 and 2026 , so total 170 million when all things are done



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SKMBlake said:
Slownenberg said:

umm they specifically announced no price increase

It already happened last year with the release of the OLED model, so of course they won't announce a new price increase.

But I am expecting a Switch Lite OLED to be released next year (we have a new model every 2 years)

A new model is not a price increase.



Yeah, looks like 2023 will get a pretty solid software support. Maybe there's even a chance for another hardware update because of Pikmin 4, which Miyamoto once said would profit from 4K.



siebensus4 said:

Yeah, looks like 2023 will get a pretty solid software support. Maybe there's even a chance for another hardware update because of Pikmin 4, which Miyamoto once said would profit from 4K.

When did he say that?



Kakadu18 said:
siebensus4 said:

Yeah, looks like 2023 will get a pretty solid software support. Maybe there's even a chance for another hardware update because of Pikmin 4, which Miyamoto once said would profit from 4K.

When did he say that?

Back in 2013:

https://nintendoeverything.com/miyamoto-doesnt-think-4k-is-necessary-for-zelda-could-be-beneficial-for-pikmin/



DK in March

Zelda in May

Mario in Summer

Pikmin 4 in September

Metroid 4 in November


This is enough for another +20-25 million year