Combine this third party direct with the Mario 35th direct and throw in Age of Calamity and we pretty much got E3 in September, just spread out over 2 weeks.
Yeah I was just thinking how this month has been huge for Switch announcements. Nintendo putting out strong vibes this month to compete against the Xbox and PS5 unveilings.
Pretty smart by Nintendo. Get everyone talking about the Mario 35th anniversary, then drop awesome new Hyrule Warriors out of nowhere to up the excitement. Then right after PS5 announces everything throw out an awesome direct with the Monster Hunter bomb to get people talking about Nintendo again, giving Sony only one day to have the attention focused solely on them in the industry.