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Forums - Nintendo - Better Nintendo CEO?

 

Better Nintendo CEO?

Satoru Iwata 35 71.43%
 
Hiroshi Yamauchi 14 28.57%
 
Total:49

Yamauchi wins since he was the one appointing Iwata as his successor.



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Jumpin said:
PortisheadBiscuit said:
Without Yamauchi there is no Nintendo

Nintendo was around for a long time before Yamauchi. He also had a lot less to do with Nintendo’s early video game fortunes than Gunpei Yokoi.

It’s also no surprise that after the downfall of Yokoi that Nintendo seemed to hit a steep decline, but were propped up by Yokoi’s most successful product, the Gameboy, for years after his fall, resignation, and death.

It's not the CEO's job to be the direct head of R&D.  However, the CEO is responsible for hiring talented people and putting them in the right positions.  When you consider Yokoi, Miyamoto and eventually Iwata himself, Yamauchi had a gift for spotting talented individuals.

I actually voted for Iwata, but I also feel like you have to give Yamauchi his due.



NightlyPoe said:
DarthMetalliCube said:

Tough to say.. Yamauchi seemed to be the more conservative, no-nonsense leader that helped establish Nintendo as a dominant force and largely keep them on that path in a steady manner. Yet, Iwata had more of a free-and-loose and creative sense coming from the background as a game designer, contributing greatly to their renaissance with the Wii, DS, and the early phases of Switch too I believe. Ultimately I suppose Iwata would get a slight edge, as Yamauchi, while he was a prominent and level-headed CEO, was less flexible and able (or at least less willing) to adapt to changing markets and try new things. 

...

This is so backwards.  A conservative, risk-adverse, and inflexible Yamauchi would have kept Nintendo as a privately-owned playing card company.  Instead, Yamauchi took the company public to raise capital and tested several markets ranging from vacuum cleaners, to instant rice, to taxis, to hotel rooms you can rent by the hour, to, finally, toys.  The rest is history as Yamauchi discovered he had a hidden gem in his maintenance department in Gunpei Yokoi when he saw his "Ultra Hand" that he thought could be a successful toy.  After the Ultra Hand became a success, Gunpei was moved out of maintenance and dabbled in electronics, setting off the chain of events that led to Nintendo entering the electronic gaming market.

But it took a decade of burning through capital trying to find new markets for Nintendo to discover this new niche.  A niche that didn't even exist when they began looking for it in the early 1960s. The idea that Yamauchi wasn't willing to adapt or try new things is just a complete misreading of history.

Iwata took some chances, yes.  But adding motion controls to a console and slapping a 2nd screen on a GBA is hardly on the same level as building an electronics giant out of a playing card company.

Well of course, for his time Yamauchi was certainly a visionary and a pioneer. I suppose I should amend this statement in that I'm referring more to his final decade or so of his tenure as Nintendo CEO - which is what I'm far more familiar with. 

I also think Iwata's innovation and vision is being very understated. It wasn't just the added tech with him but also the philosophies behind it - gaming with more of a mass-market appeal, unique ideas, Blue Ocean, etc..



 

"We hold these truths to be self-evident - all men and women created by the, go-you know.. you know the thing!" - Joe Biden

Iwata. Like, please...



Nintendo created Mario, Zelda, Pokemon, Donkey Kong, Mario Kart, Metroid, Star Fox, Animal Crossing, Smash Bros., GoldenEye, Earthbound, Kirby, Killer Instinct, Banjo-Kazooie, under Yamauchi's watch. The Iwata era was no where close for software quality overall or innovation in actual new things that stand the test of time. The most significant new IP that was created under Iwata that continues to be big today is Splatoon.

Even the DS having dual screens was Yamauchi's idea.

The main mistake Yamauchi made was bungling the CD-ROM deal with Sony, otherwise he did most things correctly and even when Nintendo made a mistake (like censoring Mortal Kombat), they would react in a reasonable time frame to adjust -- Mortal Kombat 2 for example wasn't censored and was better than the Genesis version as a result. 

90s Nintendo was the best version of Nintendo, they had a Game of the Year contender basically every year for the decade (1990 - Mario 3, 1991 - Mario World 1992 - Zelda: LttP, 1993 - Star Fox, 1994 - Super Metroid or DKC, 1995 - Yoshi's Island and DKC2, 1996 - Super Mario 64, 1997 - GoldenEye, 1998 - Zelda: OoT, 1999 - Pokemon craze, 2000 - Zelda: Majora's Mask ... after 2000 this began to wane). Nintendo doesn't do this anymore. 

And Nintendo was trying a lot of wild stuff, the NES (Famicom) in Japan had online functionality in the 1980s, lol. Very wild. Nintendo is no where near as bold today. 

Nintendo never posted a fiscal loss in the game business under Yamauchi, under Iwata they lost money for like 2-3 years straight. 

Last edited by Soundwave - on 13 July 2020

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NightlyPoe said:
Jumpin said:

Nintendo was around for a long time before Yamauchi. He also had a lot less to do with Nintendo’s early video game fortunes than Gunpei Yokoi.

And who was it that discovered Gunpei Yokoi and let him tinker with electronics?

Without Yamauchi pulling him out of the maintenance department, Gunpei Yokoi would have spent his life fixing conveyor belts.

That is in no way justification for giving Yamauchi all the credit of Gunpei Yokoi.

Literally anyone with half a brain would have given Yokoi a promotion, but only Yokoi could offer the philosophical and creative genius that shaped Nintendo into what it was and what it has become decades after his death. No one else had that unless they were themselves shaped/influenced by Yokoi or Yokoi's disciples.



I describe myself as a little dose of toxic masculinity.

curl-6 said:

Iwata.
He presided over the most successful generation any console manufacturer has ever had with the Wii + DS, over 250 million systems sold in a single gen, and he set in motion the current meteoric success of the Switch.

NightlyPoe said:

Not really a comparison. Yamauchi:

-Led the company for over half a century and grew it from a small trading card company into one of the biggest companies in Japan.
-Made Nintendo a staple of the video game industry.
-Made himself one of the richest men in Japan.
-Resurrected the western video game market.
-Saw the company create some of the most valuable and beloved IPs in the world.

Not going to badmouth Iwata, but there's just nothing on his resume that matches that. Best you can say is that Nintendo reached new heights in the Wii/DS era (balanced with new lows with the Wii U).

I agree with both of these comments.

Both are good.

I also believe that Kimishima did a very good job.



Proud to be the first cool Nintendo fan ever

Number ONE Zelda fan in the Universe

DKCTF didn't move consoles

Prediction: No Zelda HD for Wii U, quietly moved to the succesor

Predictions for Nintendo NX and Mobile


Iwata honestly can't touch any of these accomplishments

1.) The NES/Famicom had basically a 90-95% virtual monopoly on the gaming market, no game system (not even anything from Sony) has ever come close to that level of domination.

2.) In a 15 year period under Yamauchi, Nintendo created Super Mario Bros., Legend of Zelda, Metroid, Pokemon, Animal Crossing (Forest), Mario Kart, Donkey Kong Country, Banjo-Kazooie, Kid Icarus, Star Fox, Smash Brothers, Fire Emblem, Eartbound, franchises ... you will never see that again in the game business. Even the modern console FPS genre in the industry goes back primarily to GoldenEye on the N64, another project greenlit under Yamauchi. The only really big notable, long lasting IP Nintendo has created since Yamauchi retired are Splatoon and Xenoblade. No company created more hit new IP than Nintendo did in the 80s/90s. e narrow company today. Contrast Nintendo of early 2000s ...

Nintendo +
Rare
Factor 5
Silicon Knights
Deal with Capcom for Resident Evil exclusivity
Retro Studios was envisioned to work on 4-5 games
Left Field Studios
HAL
NST making Ridge Racer games
Deals for Star Wars exclusive games

Nintendo of today is far more limited and boring of a company honestly. Retro makes like one game at a time that takes 5-6 years to complete. Projects like Eternal Darkness and GoldenEye probably would never get greenlit at Nintendo today. NST was mismanaged into nothing under Iwata, Factor 5 and Left Field and Silicon Knights dumped, Rare sold off and never really replaced (under Iwata they hired the mediocre developers of Geist to replace Nintendo's dominant position in the shooter market, which was an awful idea) into a studio that only works on 1 game, tightly controlled which still takes forever to complete.



Soundwave said:

Contrast Nintendo of early 2000s ...

Nintendo +
Rare
Factor 5
Silicon Knights
Deal with Capcom for Resident Evil exclusivity
Retro Studios was envisioned to work on 4-5 games
Left Field Studios
HAL
NST making Ridge Racer games
Deals for Star Wars exclusive games

Nintendo of the early 2000s, and even late 90s if we're being honest, was in a downward spiral of constantly declining marketshare and relevance. This was actually a very bleak time for Nintendo as a company.



Thinking about Iwata, I have to think about the potential the Nintendo Wii never explored. Sure, it was a very successful console but I still vividly remember the reveal trailer: all the different things you could do with the Wii-Remote was mind blowing. Jumping behind a couch and shooting out of its cover got me really hooked. Unfortunately, most of the possibilities shown in that trailer never came to fruition and the Wii-Remote remained merely a gimmick.

Iwata was such a nice guy, the charm he emanated in the Nintendo Directs always made me happy.