twintail said:
EspadaGrim said:
Sony 100% overpaid for Bungie, but it’s possible that they did it because they didn’t want anybody to counter their offer. When you look at the available publishers they could buy SEGA, Capcom and Square Enix who are all valued below 10 billion, obviously it will take more than that for it to happen. I can see Sony buying more independent studios like Lucid Games, Camouflage (Iron Man VR devs who are likely already working on a PSVR2 exclusive based on job listings), Ember Labs, Haven, and Deviation. A wild card that I would throw out there is Crytek since they would fit Sony’s new Games as Service strategy really well. |
You're looking at this the wrong way, especially with your earlier comment about CoD as a comparison. Sure, perhaps Bungie aren't worth this much. But Bungie aren't being bought for gaming content alone. They're being bought so that they can be integrated into the live service games currently being developed by SIE themselves. And that's exactly where their value to Sony lies. The next item to consider is how their IP can be incorporated into other media, such as TV. And it's not just Destiny: Bungie are rumoured to be working on a new fantasy IP. Of course there are other reasons that can be considered too. Barozi said:
Bungie is not a bad purchase by Sony. They will get their money back eventually but as with Insomniac, Playstation won't gain even one new customer with these investments. This has zero impact on the players. |
They'll gain by means of their other live service games being bettered designed for player engagement. Picking up new players from these endeavours means that they do indeed gain new customers because of this. |
Live services don't really attract new players, it's a way too keep existing players engaged.
If you want to make more money off existing players it makes sense, for acquiring new players it doesn't.
Nobody that doesn't already own a Playstation console will say: "oh they're going to include a proper live service for the multiplayer of [insert existing Sony IP], because of that I'm definitely getting a Playstation."
Besides, Sony will now cripple themselves by putting live services in their MP shooters like Killzone. This will only decrease the player count of Destiny.