"The real, true promise that UWP has for us is the ability to write our code once," said Forza developer Turn10, who used the new UWP Dev Mode to make the next Forza game. "What it means is that it's reduced the development time for us, and that really surfaces not only in the code that we write but also the toolset we get to use--that's the thing that's going to grow the most over time."

This is a bit tricky. What they mean is actually a fancy way of saying that porting will be easier. No matter how Microsoft tries to present it, this is porting, albeit it seems to consume far less resources. The issue is that no matter how hard they try, this is still a long shot. They need developers to back them on this. And thus far I heard more negatives then positives. And lets be honest. No matter what moves MS does, companies like Valve and Sony can respond in kind.

And one more thing. What does this really worth? Their phone and tablet division is churning out pathetic numbers, and their PC front is microscopic when it comes to gaming. My bet? They will drop this idea as soon as they will see that they are pouring money into something that simply wont take off.

(Steam + Linux) VS (UWP+ Windows) VS (play now + android) VS (app store + apple OS)

That is the real battle, everything else is child play.

I am betting on (Steam and Linux)and (play now + android) to end victorious. In 4-8 years we will know the result.

I'm now a Microsoft-ecosystem developer (as in, I'm paid to use Visual Studio, C# and SQL Server every day). MS has been doing an amazing job on the developer side to be as open as possible, with the Linux command line and .NET development being open source and compiled for Mac and Linux too.

I'm not worried about UWP because all applications are made on the web these days. And web browsers don't use UWP.

Microsoft has a plan?

MS can't even win a console gen. How are they are gonna take over the gaming market? If gamers aren't gaming through win 10 store on pc or gaming on the xbox one then it will be more of the same.

Tag

Tbh you're not far off, there are plenty here that think that but won't say it. I'd rather MS make games for Xbox and games for PC rather than being lazy as fuck and just making games for one and badly porting over the others.

OT: But why would you want them to take over everything?, I honestly don't get that type of mentality where someone thinks it's objectively a good thing for one company to rule over all and stamp out any form of competition, that there might actually be other legit choices that people might want to make or take up on. 

That also depends on the whole Vulkan vs DX 12 battle, so far we're seeing talk of VUlkan and DX 12 but we're also seeing more devs talking by default of dishing out DX 12 support but so far nothing for Vulkan despite Valve wanting to back Vulkan along with Nvidia, AMD and other parties, personally I'd rather they go with Vulkan because it supports multiple OS's, multiple parties and devs while DX 12 only benefits MS and only benefits some games and those who aren't with Windows 10 are simply tossed aside and don't matter to MS until they show up on their "using windows 10" radar. 

Not been funny but how is Microsoft taking over gaming a good thing? I couldn't think of anything worse.

Not only that, but EA and Ubisoft will close Origin and Uplay where they reap all the profits and put their games on the Windows store instead, where somehow they'll keep getting the same money or more, MS will get some money too and somehow the consumer will still pay the same.