The Oculus rift is going to be sold at cost. He said as much in the ibtimes interview linked in this article. That alone should crush all hopes of a $350 PSVR.

Hopefully this is true, I don't want it to be more expensive than 400 dollar.

A toyota Verso costs twice as much as the toyota Yaris... but both are cars.

And to be honest its not like the Verso is twice the car the Yaris is.

Thats from the same firm too, its not even from two competitors.

Basically Oculus rifts costs wont nessarly have any correlation to the PS VR.

Differnt firms, differt design approachs (components), differnt design teams/goals, differnt contacts and perphaps contracts for components ect.

Abit to early to say that a 350$ cant happend.

Sure, they're different devices, but ultimately they're doing the same thing at a very similar level of fidelity from what I hear. The components can't possibly be all that far apart, unlike with a car.

Also, I would think that that ps4 vs Xbone would be a better analogy than your Toyota one. PS4 is better in pretty much every way, while still being cheaper for Sony to manufacture. The price difference still wasn't a factor of nearly 2:1, though.

Either Oculus Rift or HTC Vive, whichever becomes the most supported of the two.

Oculus Rift is the biggest name right now and first to market, but nearly all of my gaming happens on Steam and since Valve is behind HTC Vive, and Valve is universally loved by gamers, they have huge resources and they stand for quality, so I think that there's a good chance that HTC Vive eventually will become the best choice for PC gamers.

But I really hope Playstation VR also will become very popular and take off immediately, because that will strengthen Virtual reality gaming and I want this tech to become big.

Possibly, but as some others have mentioned, it was probably much more expensive for Oculus to develop and make the Rift than PSVR is for Sony.

Sony already makes pretty much all of the components that went into PSVR. They make OLED screens, the make high end optics, the camera for it has been out and on sale for two years, ect. So theoretically, it could cost quite a bit less.

Some speculations after reading a lot of comments.
1) the rift's price has got to be inflated at least $120 for the 2 games and x1 controller.

2) the rifts price has to be inflated cuz they will probabaly not sell at cost, no matter what they say. they are not a big software creator so they would make almost nothing on it. Plus more peolple will just buy from steam anyways so its very unlikely they sell at cost.

3) sony has a lower end product, but it performs almost as good as the rift, only diference will come from the performance of the ps4 vs pc. so the price will be lower thanks to this.

4) sony is a long time manufacture who will make almost all the components themselfs, lowering cost.

5) sony is a major developer so they will proffit of software, so is feesable that the psvr will sell at cost, maybe less.

I honestly see psvr coming out at $300-$350 from the previous obvservations Ive seen on this thread. ALthough you guys can be talking out your asses and this is all the info I really have on vr so my guess can sound ridiculous.

But I have to say that I agree that this is a new experience and price is the key factor for new experiences. The rift already is priced a bit high so I really dont see any of the others like star and vive making a real dent in the market, even the rift. It still unprooven tech and no real killer apps, just indys. Depending on sonys price, I see all hope resting on their shoulders for vr's future.

Granted they can fix the narrow fov of hololens and actually get it out for an affordable price, I still don't see how it is more interesting than VR?
That minecraft in your room demo looks pretty cool, yet why not be in the world, instead of still sit in your room.

Hololens will be cool for multiplayer games playing out on the table in front of you, it definitely has local social possibilities which VR can't provide. However how much is that going to cost, a headset for each player. Hololens will have a smaller subset of games that are suitable for it. Ofcourse once the fov issue is fixed, a simple shutter can turn it into full VR. It still will be more expensive for just a few more games.
Hololens has tons of potential, yet for gaming it's rather limited.  Sure in a couple decades you might have a simple lightweight headset, not much more than your average sunglasses that does both. For now Hololens is the next Illumiroom.

Here's that infamous video https://youtu.be/RE6GtnAXQSs?t=205

Sure, you can play xbox one games on OR at a lower resolution, in a virtual room. You can hear the crickets in the room after the announcement. Of the 1200x1080 per eye, the actual (still 2D) game only takes up less than a third, maybe half in pixel density. Completely pointless, just stream it to a tablet if you need a second screen.

Ugh, I forgot about that video. It's painful.