Yeah I don't see that happening. For all that Sony is doing brilliantly with PS4 right now, the company as a whole is still clawing it's way back to sustained profitability. Sony can't afford a price war and if Sony drops PS4 base price to $349 and MS reactively drops Xb one to $299, that will be the start and end of any price war for 2015. 2016 should ring in a slimline hardware refresh for both PS4 and Xb one and another price cut for each. But again, it will not trigger a price war.

Can MS make Xb one profitable with price parity? So far it appears that when the base price of Xb one and PS4 are the same PS4 sales are strong and Xb one sales fall off. Can falling sales be sustainable for Xb one? At some point sluggish console sales will become a drag on profitability. It may be better for Xb one to be strongly competitive in sales numbers, while losing money on console sales, than being weak on sales numbers an not losing money on console sales. MS is looking for ongoing revenue from game sales and from XBL Gold subs, and you get good revenues from those streams by selling a decent number of consoles. I think it is a finely balanced decision whether or not to cut the price in response to a PS4 price cut. I think MS will pull the trigger on a price cut if/when Sony does it because they don't want sales to drop relative to PS4. And they don't want the crappy PR and the shitty vibe that comes with declining sales.

While I frequently have a bit of a nerdgasm when I see these LE consoles, I normally then start to think about how it would look in my living room and inevitably I come to the conclusion that I prefer to stick wth my plain black anonymous-looking PS4. Maybe if I was 15 I'd be having an anxiety attack over which one of these PS4's to get, or whether to wait and see if there's going to be an Uncharted LE console next year. Fortunately I'm well past 15.

Dude thats bullshit! All my friends love limited edition consoles and are well over the 20's.

Dont try to be a douch or "elite" with your 15years statement.

Why so aggro? I'm just summarising my own change in attitdue as I've gotten older. No need to sling personal insults.

CoD bundle currently at 62K on the rankings. I wonder how long before the refresh happens and we see it in the top 20 / 10 / 5?

Xbox has Oct. but PS will destroy Nov and Dec.I think Halo is being rushed anyway in order to slow down the onslaught once MS was not able to secure a COD bundle and a BF bundle,which I am sure they tried to.They bet on the wrong horses this generation paying for TitanFall and Tomb Raider.Halo has never sold the Xbox alone and destiny,COD and BF all offer the same experience.Most of their top games are just shooting games except Forza with Scalebound being the only none shooter for the future and that won't sell either.

Uncharted Collection finally making a move, up to #74.

Until Dawn has been reduced $10 as is back in the hourlies at #80.

I really wouldn't be sure about that any more. The first weeks release of Halo straddles both late October and early November, probably in the hope of securing both months, but that could be a mistake. Sony have up until the 27th October to build up a healthy lead before the bog Halo push and then they have Star Wars to guarentee November. It's quite possible that Sony could edge October and easily win November.

#9 PS4 Destiny Bundle
#35 PS4 Star Wars Bundle
#45 PS4 TLOUR Bundle
#46 XB1 Forza 6 Bundle
#75 PS4 Destiny + MGSV Bundle (are people crazy?)
#85 XB1 Gears Bundle
#86 WiiU Deluxe
#92 XB1 Madden Bundle
#96 PS4 Fool's Edition.

This month is going to be a bloodbath.