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Forums - Sales Discussion - Amazon US August monthly bestsellers and general Amazon based discussion

Teeqoz said:
Ryng_Tolu said:
MCC bundle is 17, not 16 ( monthly)


And the Batman bundle is at 11 not 10. And the Halo Guardians bundle is at 8 not 6. And the Destiny TTK bundle is at 29, not 26. And the New 3DS is at 61, not 62. And the Wii U is at 70, not 67. And the PS4 standard edition is at 96, not 93.

 

Lol.

Woops. Didn't note so many changed. :P



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jason1637 said:
Seems like PS4 is doing really well, but i still expect the Xbox One to win August mainly because i think when gears and madden drop it will be able to pass the PS4. I didnt expect the Madden bundle to do well because it seems like a bundle someone will buy when they walk into a store than online.


jup. should be the get to go bundle for the 1tb version
1tb halo:mcc (1 year old game, that can be bought for 30 bucks or less) or
1tb with 1 year ea:access and the new madden (you could sell that code for 50$)

that bundle should do decent at least.



FIT_Gamer said:
3 PS4 Black Ops 3 sku in the top 20.


Yeah thats really good even though the beta just started.



Shadow1980 said:

Earlier in the thread we were talking about the XBO's potential sales in October. Well, let's take a look at this chart:

* CHARTZ *

In 2007, the 360 received a price cut on August 8, which boosted sales to 276.7k, up from 170k in July, a nearly 63% increase. Halo 3 was released September 25. The combination of the price cut boosted September sales to about 528k. To see what additional effect Halo 3 gave, we need to look at per-week averages. The 360 had per-week averages of 69,250 for August and 105,600 for September. That's a 52.5% increase, which is pretty significant, especially considering that Halo 3 only counted for 12 days of the 35-day period for September NPD.


So, what can this tell us about October? Well, first off October is a 4-week month, which works against it. Also, Halo 5 launches on Oct. 27, and IINM the October period for NPD runs from Oct. 4 to Oct. 31, which gives us only five days of sales to Halo 3's twelve. However, the XBO is also getting a limited edition Halo 5-themed bundle, which as we saw was being pre-ordered at quite a brisk pace. Also, these big game launches tend to be quite front-loaded. If VGC's software data is to be believed, Halo 3 sold 2.42M copies in the U.S. in its first five days, and that may be undertracked as according to NPD Halo 3 sold 3.3M in those first 12 days, while VGC had it at only 2.92M. Also, an MS rep claimed that Halo 3 generated $170M in revenue in its first 24 hours, which gives us an upper limit of 2.83M (though the existence of the Legendary Edition means it was definitely at least somewhat less than this). Halo 3's effect on sales were likely extremely reduced in its second week. So, Halo 5 may have a similar impact on sales despite being on the market for five days instead of twelve.

So, how has the XBO been doing compared to the 360:

* CHARTZ *

We're seeing slightly elevated sales overall; January was kinda weak, but June was inexplicably huge (71% increase in per-week average from May; E3 effect and Batman, maybe?), so it kinda evens out. Anyway, without any huge system-sellers or a price cut, August and September aren't going to be as big as the 360's second August & September. Typically, without anything to boost sales, July and August tend to be very close and September about 25% higher than the two of them, so we might be looking at around 200k-ish for August and 250k-ish for September. So, let's just say that the XBO maintains an approximate per-week average of 50k through until the week before Halo 5 week. That gives us a base of 200k for October. Add in a comparable boost to the per-week average like what Halo 3 yielded, and we might see a minimum of 300k. However, special edition bundles may provide an addition boost.

So, after taking into account the likely absence of another price cut before November and the fact that October is a four-week month, I'm revising my previous estimate down to 350-400k. Here's the projections for August through October added to the previous graph:

* CHARTZ *

Of course, Sony will likely issue a price cut sometime between late September (TGS) and the end of October (Paris Games Week), and there's no telling what effect the boost to PS4 sales could be on XBO sales. Halo is still pretty big and has a dedicated fan base, and there's probably been plenty who have held off on buying an XBO until Halo 5 comes out, so a $350 or even $300 PS4 might not be enough to dissuade anyone who might be getting an XBO for Halo, though it will definitely influence the general game consumers.

June was a very good month for XBO because some insane deal, for example, if you sold your 360 / PS3 you can buy a XBO for only 175$ and other thing like this.

That's why is increase so much in June. And that's also what's happen in April, indeed, the XBO with the same promotion has sold 187k in April ( 46,750 weekly basis ) compared to the 233k from March ( 46,600 weekly basis ), and even if the weekly basis was basically flat, is still a strong result, because looking the history of sales: March >>>>>>>>>>>>>>>>>>>>>>>> April

In May XBO didn't have those promotion, indeed even with The Twitcher marketing is dropped by a decent margin, more than 25%, usually May is a worse month than April, but not so worse than dropped so much, for example, the PS4 in that month is dropped by only 13%... Then, another insane promotion in June + 1TB model + E3 , has increase the XBO sales by a huge margin...

 

For talk about nexts months, well, August has Rare Replay, Gears Ultimate with the bundle, and Madden 16 with the bundle and the marketing VS September with Metal Gear Solid V and Destiny TTK, both with PlayStation marketing.

In term of line up, August seem a better month for the Bone, but i believe that in weekly sales will still do a bit better in September because is generally a bigger month... So, here we ho:

August: 210k ( 52,500 weekly basis )

September: 275k ( 55,000 weekly basis )

 

For October your prediction seem good, as i said, i personally predict 400k for XBO.



Prepare guys...
PS4 Star wars is incoming.



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Looking forward to seeing how the new Battlefront bundle does.



#82.

Maybe will not bomb so hard?



Shadow1980 said:
Ryng_Tolu said:

June was a very good month for XBO because some insane deal, for example, if you sold your 360 / PS3 you can buy a XBO for only 175$ and other thing like this.

Oh. I forgot about the promos.

For talk about nexts months, well, August has Rare Replay, Gears Ultimate with the bundle, and Madden 16 with the bundle and the marketing VS September with Metal Gear Solid V and Destiny TTK, both with PlayStation marketing.

Well, those titles might collectively provide a slight boost. Madden is at best a modest system-seller, while remasters and compilations aren't really known for shifting systems. In August of last year the XBO sold 160k while in June it sold. That's a 22% increase, which could be viewed as statistically significant. However, on the 360 the typical July-August difference wasn't significant, with fives years having August down from July.

210-220k for August is certainly possible, but I wouldn't go much higher. The Madden 16 bundle isn't anything special, just a bog-standard 1TB XBO, the game, and a year of EA Access. It might be a good deal (it's a $490 value for only $400), but won't appeal to anyone besides a few hardcore Madden fans. Also, last year Madden might have had a bigger effect as the Kinect-less XBO was still new and the system was still young and had a smaller install base with not many huge games yet. Additionally, the PS4 version of Madden 16 is outpacing the XBO version on Amazon, and the Madden bundle isn't exactly tearing up any preorder charts itself. Like I said, if it provides a boost it'll be a modest one.



As i said, even for me Madden bundle this time will be smaller than last year, indeed, last year Madden bundle sold 41k, i expect 20-25k this time.

Any way, XBO sold 189k in July, if will increase by 22% like last year, it's going to sell 231k. Not gonna happen in my opinion, but it will easy be over 200k. But with this trend, will be still under PS4.

The problem is, will PS4 be over or under 218k? That's a good question... last year the PS4 was flat, or up by 2%... that's even with TLOU bundle, but is also true is released the last two days, so the boost is continued for August, i think... hard to say.



Looks like that COD marketing arrangement is working out for Sony.

It's amazing to see 3 PS4 skews in the top 10 and only 1 XBO skew (which is under 2 PS4 skews).



Madden bundle finally doing decently, up to #64. Halo 5 down to #77, wonder if there will be a regular X1bundled with Halo 5, I think that would much better at $100 less.