Let the Nintendo decide how to run it (of course, supervised by choice members of Microsoft and Sony's PR groups) and have Sony's marketing hype the event up (similarly supervised)!

I mean last E3 Nintendo was pure awesome, and just look how well Sony hyped the PS4.

We all give Keighley a hard time because of some of his questionable choices *cough* mountain dew/doritos *cough*. But I do think that he is trying to make a decent award show for gaming. So we should show him some support in regards to the matter. Who knows, maybe we could get something awesome.

I remember a while ago Jonny Greenwood from Radiohead was really into Red Dead and would even make comments on album updates about playing it too much etc. Even Jack White has gone on Dan Rathers interview show talking about how even though he tries to preserve music hes adapting and including stuff to reach younger different audiences even at the expense of the medium because he sees it as more important to reach people than to turn his nose up. Like the COD: AW commercial with the Raconteurs.

Colbert even had Ezra from Vampire Weekend and the Black Keys on in a joke bit about who could sell out more. I would imagine it would be geared more toward pop culture versus soundtracks of games.

Can't argue with that reasoning.  Thanks!  I know it sounds silly, but decent longical replys are hard to come by these days.  Its quite refreshing actually :)

I like the sound of this. After last year's blunder, it's good to have a refresh of these awards. Black tie gala or a more casual thing?

Well hoping the shows will not suck like VGX, still they need to include some game footage and more unreleased game trailer on the shows, and no more false hype.

Cool!