fleischr said:
Based on "Anatomy of a Retail Game Costs", Activision would collect a royalty of about $15 (maybe $20 since it's a high profile title) once MS, Sony take their platform royalty, retailers make some money, and the costs of distribution are covered. So assume a $20 royalty * 30 million copies = $600 million. A gross profit of about 20% which would be considered acceptable. Granted, there's additional ways they'll make money on the title via DLC. But that's how many came up with a 30 million estimate. Just breaking even on Destiny would be a bad outcome for Activision financially |
This $500 million talk has been debunked already can we stop bringing that number up. I don't get how anyone thought Activision spent 500 million on a game it didn't even seem believable when it was said.










