$4.99 per month... or 4 hours of PSNow.

Really doesn't appeal to me or seem like great value, but if other people think they can get their money's worth from this service then good for them.

Not sure why you would make it exclusive unless MS are funding it, which wouldn't be a surprise given it fits in with MS's practices in the console space

Fifa and Madden are the popular sports games. All other do ok at best.

Why do I sound bitter? I wont subscribe to it and it wont hurt anyone.

Im just trying to understand how this is a great deal for the average gamer.

So MS will just let EA get the money from their online service...? Doubt it.

Guys stop with the EA vs PSNow comparisons as they are different though I do agree that the pricing model so far for Now is insane, but there's plenty of time to change that.

What this is, is a publisher starting their own Netflix like service, and something that I believe we will see much more of. Ubisoft and Activision will pursue similar strategies I'm sure.

The reason this is different from PSNow is that Sony is trying to make a service in which they have to heavily deal with lots of 3rd parties on how the pricing model should work which will affect the prices that they can set. EA has no rival with this new service as its 100% their own and they don't need to compete or give lots of licensing fees.

Maybe to them ok is good enough. They probably don't have standards as high as yours. 

Im talking about sales.

Unless they do recent games as well, I don't have much interest in this. There are generally only 2 or so EA games I'd want in a year, and if I wait I could get them for 20 bucks each.

And ultimately, this is a download service for XOne games on an XOne console, while PSNow is a streaming service for older gen games to a variety of devices.

Yep and streaming is much more expensive than simply downloading titles that are already on the marketplace. No additional technology needs to be added which helps with lower overhead costs, and thus lower pricing model.