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Forums - Gaming - Destiny - The first real "Pretend Exclusive"?

We see a lot of terms thrown around: Exclusive, timed exclusive, console exclusive. Now here me out on the term "Pretend Exclusive".

Pretend Exclusive: A 3rd party multiplat, that releases for multiple consoles in the same window, in which all press showings and marketing are catered to only one console. Exclusive console bundles, being the lead platform, as well as timed exclusive/exclusive  betas and game content also strengthen the claim. The final effect is that the uninformed gamer will be convinced that the version primarily advertised is the only and/or best place to experience the game.

The creator of the term was Microsoft. Two big properties come to mind: GTA 4 and COD. If you remember GTA4, most of the time it was shown it was on a Xbox 360 and all marketing for the games release had only the 360 logo at the end. The games expansions were also a timed exclusive. As for COD, its E3 showings were usually at MS's presentation and its DLC is timed as well, as most commercials having only the 360 logo at the end (some years yes, some no). You can also say Titanfall is a pretend exclusive, but the game isn't available on Playstation (at least until Titanfall 2). That said, the effects and outcome remain the same as X1 is enjoying weekly boosts and software/gold account spikes.

The problem with those two is that they are both mega popular IPs and despite MS's best efforts, the general public knew the games were available elsewhere.

But Destiny, is a new IP, relatively unknown to gamers who don't frequent online gaming news sites/forums. To them, Playstation seems like the only place and/or best place to experience the game. All Destiny content shown so far has had Sony firmly at its side. Beta timed exclusive, exclusive content, and you can bet all marketing upon release will favour the PS logo. IMO, as a gamer who frequents gaming sites, I allready have the persepective that all other versions of Destiny are merely in the shadow of the PS4 version.

Do you think going the pretend exclusive route is worth the investment for high profile 3rd party releases? To me, both MS's past efforts and Sonys current one with Destiny have proved to lead to sales spikes in the games themselves. I think its worth the investment, and certainly a playfully dirty trick that will only be appreciated by the winning party.

EDIT: Watch Dogs would also count as a pretend exclusive for Sony, having invested similar time to secure content as well as showing primarily PS4 builds. IMO it just seems like Destiny has more of Sonys attention, thus the thread.



Xbox: Best hardware, Game Pass best value, best BC, more 1st party genres and multiplayer titles. 

 

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Frag out...
good luck bro.



If you're logic was correct, wouldn't the first be Watch_Dogs?



celador said:
If you're logic was correct, wouldn't the first be Watch_Dogs?

Yes I suppose that would count too. Just seems like Destiny has more hype going for it and Sony has more invested in it.



Xbox: Best hardware, Game Pass best value, best BC, more 1st party genres and multiplayer titles. 

 

Not sure if it is worth the investment.. How much more copies can Sony expected to say from the playstation 4 over the xbox one? maybe 500k..?

The game is multiplatform..whether they like it or not. [unlike titanfall, ms console exclusives.]



Praise the One.

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SweetTalia said:
Not sure if it is worth the investment.. How much more copies can Sony expected to say from the playstation 4 over the xbox one? maybe 500k..?

The game is multiplatform..whether they like it or not. [unlike titanfall, ms console exclusives.]

I think Sony are more interested in the hardware boost.  From the preorder numbers and the stuff that BenVtrigger said in another thread, Destiny is going to be huge and shift a lot of consoles.



I don´t understant that narrative of "Destiny" or "Watch Dogs" being exclusives to PS4, this is going far beyond the normal co-marketing aproach, that we are very familiar with.

And I´m starting to belive that it´s more wishful thinking for a Sony domination than anything or an anti-Titanfall bias.



pezus said:

The first this gen was Titanfall. It fits your description perfectly, even though it's not on PS. If that was a factor we could say Destiny is not on Nintendo...or PC.

Well Pezus you know me well enough that the context of this thread is Xbox vs PS. I think anyone that knows my posting has allready made that connection ;)



Xbox: Best hardware, Game Pass best value, best BC, more 1st party genres and multiplayer titles. 

 

Dark_Feanor said:
I don´t understant that narrative of "Destiny" or "Watch Dogs" being exclusives to PS4, this is going far beyond the normal co-marketing aproach, that we are very familiar with.

And I´m starting to belive that it´s more wishful thinking for a Sony domination than anything or an anti-Titanfall bias.


Would make sense if it were a sony fan who made the thread.

Still, no-one is buying it, but sales2099 insists that how it is so lets just play along for the fun of it even though we know such practises have been going on for decades.



celador said:
SweetTalia said:
Not sure if it is worth the investment.. How much more copies can Sony expected to say from the playstation 4 over the xbox one? maybe 500k..?

The game is multiplatform..whether they like it or not. [unlike titanfall, ms console exclusives.]

I think Sony are more interested in the hardware boost.  From the preorder numbers and the stuff that BenVtrigger said in another thread, Destiny is going to be huge and shift a lot of consoles.

True it should move alot of consoles but I am saying if someone wanted to play the game on the xbox one with their friends, I doubt they will care about the destiny on ps4 or bundled...also considering there might be a price cut for the x1 coming this fall. Is it a good move for sony? of course but will it sell that many consoles with  the game is on every single platform, i would love to see that, but i doubt it. Ps3 and xbox 360 will cut those next gen numbers by a huge margin.



Praise the One.