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Forums - Gaming - Microsoft Uses PC Battlefield 4 Footage in Xbox Promo

forevercloud3000 on 01 November 2013
theprof00 said:
Is this really considered false advertising?
I mean...why don't companies just always do this? It's not like there's a penalty for it.


There are. Square Enix was sued for advertising the Xbox360 version of FFXIII exclusively in the US but but used photoshoped footage of PS3 version in their commercials. They lost that suit and had to pay a hefty fine.



      

      

      

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Xen on 01 November 2013
forevercloud3000 said:
theprof00 said:
Is this really considered false advertising?
I mean...why don't companies just always do this? It's not like there's a penalty for it.


There are. Square Enix was sued for advertising the Xbox360 version of FFXIII exclusively in the US but but used photoshoped footage of PS3 version in their commercials. They lost that suit and had to pay a hefty fine.

Link?



arcane_chaos on 01 November 2013

doesn't matter....haven't you heard? no one can see the difference between 720p and 1080p



Raven on 01 November 2013

I fail to see the issue here, considering that a lot of publishers including Sony use improved footage for their products.

Just another thing to start a fight about I guess.



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forevercloud3000 on 01 November 2013
Xen said:
forevercloud3000 said:
theprof00 said:
Is this really considered false advertising?
I mean...why don't companies just always do this? It's not like there's a penalty for it.


There are. Square Enix was sued for advertising the Xbox360 version of FFXIII exclusively in the US but but used photoshoped footage of PS3 version in their commercials. They lost that suit and had to pay a hefty fine.

Link?

Cannot seem to find the Thread I originally made about this or any articles that are easily accessible about the situation but here....

http://www.escapistmagazine.com/news/view/102883-Square-Enix-Scolded-For-Misleading-Final-Fantasy-XIII-Advertising

 

http://gnews.com/xbox-360-advert-banned-for-using-higher-resolution-ps3-footage-10201050082118/

I could have sworn I read that there were fines that came along with them being forced to stop using the advertising.



      

      

      

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adriane23 on 01 November 2013

So, even MS is ashamed of their product. That's pretty dishonest.



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Xen on 01 November 2013
forevercloud3000 said:
Xen said:
forevercloud3000 said:
theprof00 said:
Is this really considered false advertising?
I mean...why don't companies just always do this? It's not like there's a penalty for it.


There are. Square Enix was sued for advertising the Xbox360 version of FFXIII exclusively in the US but but used photoshoped footage of PS3 version in their commercials. They lost that suit and had to pay a hefty fine.

Link?

Cannot seem to find the Thread I originally made about this or any articles that are easily accessible about the situation but here....

http://www.escapistmagazine.com/news/view/102883-Square-Enix-Scolded-For-Misleading-Final-Fantasy-XIII-Advertising

 

http://gnews.com/xbox-360-advert-banned-for-using-higher-resolution-ps3-footage-10201050082118/

I could have sworn I read that there were fines that came along with them being forced to stop using the advertising.

Well, lost in the depths of the internet. SE admit it though.



DonFerrari on 01 November 2013

The best comment is saying that marketing teams can't tell the difference between the versions... but they curiously choose the best looking each time... well what to say, when they think PS4 games are Xbone exclusives?



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selnor1983 on 01 November 2013

Would anyone like a cup of hot cocoa?



blightedpersona on 01 November 2013

This isn't even an ad for battlefield 4, it's an ad for a bf4 competition. Whoopdey do, 6 seconds of gameplay in an 80 second video talking about a tournament, and half of those 6 seconds were just cutscenes anyways...